{"title":"Color Wow\/Color Wow Curl Wow","description":"","products":[{"product_id":"color-wow-curl-wow-coco-motion-conditioner-295ml","title":"COLOR WOW Curl Wow Coco-Motion Conditioner 295ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"Q258KYC\"\u003e\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n\u003cp\u003e\u003cstrong\u003eStep 3 in the CURL WOW regime\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eNew COLOR WOW “Naked Technology” feels weighless on the hair like no product is present!\u003c\/li\u003e\n\u003cli\u003eWorks deep inside strands to lubricate the protein chains inside dehydrated curls to bring back bounce, elasticity + fluid motion.\u003c\/li\u003e\n\u003cli\u003eProfaxil-18 Complex™ breaks up Marula Oil and Coconut Oil particles, enabling them to penetrate deep into the hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eAfter shampooing with Hooked, squeeze out excess moisture then apply a generous amount to hair, work through with fingers or comb to distribute evenly.\u003c\/p\u003e\n\u003cp\u003eLeave on up to 5 minutes then rinse with warm water.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52778040426819,"sku":"76568","price":14.44,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/76568-3_7e8e52ae-c4f2-4002-8d63-de7cb9956eb0.jpg?v=1778498055"},{"product_id":"color-wow-curl-wow-flo-etry-serum-295ml","title":"COLOR WOW Curl Wow Flo-etry Serum 295ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"L9LCR73\"\u003e\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n\u003cp\u003e\u003cstrong\u003eStep 4 in the CURL WOW regime\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eNew COLOR WOW “Naked Technology” feels weighless on the hair like no product is present!\u003c\/li\u003e\n\u003cli\u003eInstantly moisturises and plumps dehydrated curls.\u003c\/li\u003e\n\u003cli\u003eProfaxil-18 Complex™ breaks up Jojoba, Pequi, and Coconut Oils’ large particles to micro-disperse these rich oils throughout hair strands, from lengths to ends for weightless, non-oily results!\u003c\/li\u003e\n\u003cli\u003eInstantly delivers super-hydrated, juicy, healthy-looking curls....defrizzed and glossy, never greasy.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHOW TO USE\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eApply to wet hair after washing and conditioning with Hooked and Coco-Motion. Working section by section, use fingers or a comb to distribute evenly, throughout lengths.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52778040557891,"sku":"76569","price":15.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/76569-3_cc8b3198-0b7f-4ba5-99c3-dc6f33dbec08.jpg?v=1778498070"},{"product_id":"color-wow-curl-wow-shook-curl-perfector-295ml","title":"COLOR WOW Curl Wow Shook Curl Perfector 295ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"M2WHLLR\"\u003e\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n\u003cp\u003e\u003cstrong\u003eStep 5 in the CURL WOW regime\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eNew COLOR WOW “Naked Technology” feels weighless on the hair like no product is present!\u003c\/li\u003e\n\u003cli\u003eUnique ”shake-to-activate” bi-phase formula features one-part powerful, natural hydrating oils + one-part breakthrough curl-bundling polymers for bouncy, defined “naked curl” results.\u003c\/li\u003e\n\u003cli\u003eProfaxil-18 Complex™ breaks up large oil particles, Jojoba, Rice Bran, Passion Flower, and Grape Seed Oils to micro-disperse rich moisture that smooths, silkens and defrizzes curls without weight or greasy feel.\u003c\/li\u003e\n\u003cli\u003eWeightless polymers bundle curls without crunch, weight or stickiness for full, beautifully-defined styles\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eShake well to combine formula. Apply to wet hair after washing and conditioning.\u003c\/p\u003e\n\u003cp\u003eSaturate hair thoroughly including underlayers of curls to evenly distribute. Air-dry, or dry using a diffuser.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52778040787267,"sku":"76751","price":18.06,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/76751-4_82f2d981-4cfd-440e-b4d7-b73fb0513cd3.jpg?v=1778498036"},{"product_id":"color-wow-curl-wow-snag-free-detangeler-295ml","title":"COLOR WOW Curl Wow Snag-Free Detangler 295ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"O9BKEUI\"\u003e\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n\u003cp\u003e\u003cstrong\u003eStep 1 in the CURL WOW regime\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eFaster, easier, pain-free washdays thanks to this pre-shampoo detangler.\u003c\/li\u003e\n\u003cli\u003eNo-knots wet-combing for reduced breakage + shedding.\u003c\/li\u003e\n\u003cli\u003eVitamin-rich Pracaxi Oil defrizzes and lubricates curl surface.\u003c\/li\u003e\n\u003cli\u003eCoconut Oil helps moisturise to maximise slip and minimise breakage.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eApply to wet hair before shampooing. Working with large sections, pour into hand and smooth Snag-Free throughout curls from root to end.\u003c\/p\u003e\n\u003cp\u003eThen rake through with fingers or a wide-tooth comb to distribute evenly. Rinse lightly, follow with Hooked shampoo and Coco-Motion conditioner.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52778054648131,"sku":"76570","price":13.89,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/76570-2_2_5577d329-ad8b-4040-b499-729c02ebe990.jpg?v=1778498018"},{"product_id":"color-wow-curl-wow-hooked-shampoo-295ml","title":"COLOR WOW Curl Wow Hooked Shampoo 295ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"FNRMCP9\"\u003e\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n\u003cp\u003e\u003cstrong\u003eStep 2 in the CURL WOW regime\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eUnique, sulfate-free shampoo formula leaves NO residues for optimum scalp and hair health, resulting in bouncier, weightless curls.\u003c\/li\u003e\n\u003cli\u003eFeatures proprietary Procapil® blend to help “anchor” hair strands at the root, preventing excessive shedding or hair loss from styling stressors (braids, weaves, extensions).\u003c\/li\u003e\n\u003cli\u003eLeaves curls’ surface film-free and optimally receptive to leave-in hydrators + moisturising stylers.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBegin routine with step 1 - Snag-Free Detangler, next, apply Hooked Shampoo to wet hair and massage into a lather. Rinse thoroughly and repeat.\u003c\/p\u003e\n\u003cp\u003eIf you don’t achieve a rich, foamy lather, your hair has a lot of build-up and you may require a second shampoo application.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52778056778051,"sku":"77567","price":14.44,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/77567-2_c34e0a89-153d-49bb-9fcd-ec406f148dae.jpg?v=1778498031"}],"url":"https:\/\/www.astonandfincher.co.uk\/collections\/color-wow-curl-wow.oembed","provider":"Aston \u0026 Fincher","version":"1.0","type":"link"}