{"title":"COLOR WOW","description":"\u003cp\u003eThe problem-solving hair care range, full of dream-fulfilling heroes. Color Wow is always at the cutting edge of innovation – a compact range of ground-breaking formulas designed specifically to address the pain points associated with colour-treated hair. Featuring best-selling products such as their game-changing colour shampoo, root touch up and the innovative Dream Coat. Winners of over 70 major beauty awards and loved by top stylists and celebrities across the world.\u003c\/p\u003e","products":[{"product_id":"color-wow-brass-banned-correct-perfect-mousse-for-blonde-hair-194ml","title":"COLOR WOW Brass Banned Mousse, Blonde Hair 200ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003e“Smart foam” renews bounce and keeps colour tones bright and fresh.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003ePROBLEMS\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eColour-treated hair can turn brassy, lose elasticity, body and style-ability. Typical mousse formulas contain alcohol (which dehydrates) and resins (which leave hair stiff, crispy and prone to breakage).\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eSOLUTION\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eAlcohol-free “smart foam”\u003c\/li\u003e\n\u003cli\u003eUses flexible rosins (a rubber-like substance derived from trees) instead of stiff, acrylic resins\u003c\/li\u003e\n\u003cli\u003eRenews body, bounce and softness for easier styling, less breakage\u003c\/li\u003e\n\u003cli\u003eSubtly tinted formulas ensure brightest, richest, freshest colour tones\u003c\/li\u003e\n\u003cli\u003eLight Lavender for blondes helps neutralise yellow, brassy tones\u003c\/li\u003e\n\u003cli\u003eTeal Tint for brunettes helps neutralise red brassy tones\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cb\u003eHow to use: \u003c\/b\u003eshake well. Hold can upside down and dispense into palm. Apply evenly to damp hair and style as desired.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52777692594499,"sku":"87709","price":10.84,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/87709-3.jpg?v=1780567734"},{"product_id":"color-wow-root-cover-up-for-darkest-brown-black-hair-3-1g","title":"COLOR WOW Root Cover Up, Black 2.1g","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eCovers grey and dark roots seamlessly, and extends highlights without peroxide. Refresh highlights, thicken and perfect thinning hairlines.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e Fast, easy, precise no-mess mineral powder adheres to hair instantly. Water resistant formula lasts from shampoo to shampoo, but stays put when you sleep, sweat or swim. Formulated with a variety of pigments plus reflective particles to blend seamlessly, look naturally dimensional. This product is also paraben free.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52777693086019,"sku":"87716","price":16.4,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/87716-2.jpg?v=1778497382"},{"product_id":"color-wow-root-cover-up-dark-blonde","title":"COLOR WOW Root Cover Up, Dark Blonde 2.1g","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eCovers grey and dark roots seamlessly, and extends highlights without peroxide. Refresh highlights, thicken and perfect thinning hairlines.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e Fast, easy, precise no-mess mineral powder adheres to hair instantly. Water resistant formula lasts from shampoo to shampoo, but stays put when you sleep, sweat or swim. Formulated with a variety of pigments plus reflective particles to blend seamlessly, look naturally dimensional. This product is also paraben free.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52777694855491,"sku":"87718","price":16.4,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/87718-2.jpg?v=1778497401"},{"product_id":"color-wow-root-cover-up-for-light-brown-hair-3-1g","title":"COLOR WOW Root Cover Up, Light Brown 2.1g","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eCovers grey and dark roots seamlessly, and extends highlights without peroxide. Refresh highlights, thicken and perfect thinning hairlines.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e Fast, easy, precise no-mess mineral powder adheres to hair instantly. Water resistant formula lasts from shampoo to shampoo, but stays put when you sleep, sweat or swim. Formulated with a variety of pigments plus reflective particles to blend seamlessly, look naturally dimensional. This product is also paraben free.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52777695347011,"sku":"87713","price":16.4,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/87713-2_9d375e9e-cedc-481c-9dd3-2867e7d9cd66.jpg?v=1778497392"},{"product_id":"color-wow-root-cover-up-for-dark-brown-hair-3-1g","title":"COLOR WOW Root Cover Up, Dark Brown 2.1g","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eCovers grey and dark roots seamlessly, and extends highlights without peroxide. Refresh highlights, thicken and perfect thinning hairlines.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e Fast, easy, precise no-mess mineral powder adheres to hair instantly. Water resistant formula lasts from shampoo to shampoo, but stays put when you sleep, sweat or swim. Formulated with a variety of pigments plus reflective particles to blend seamlessly, look naturally dimensional. This product is also paraben free.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52777696231747,"sku":"87715","price":16.4,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/87715-2_a57aa51e-39de-4a18-bd6e-e8d5c3735e04.jpg?v=1778497400"},{"product_id":"color-wow-root-cover-up-for-platinum-blonde-hair-3-1g","title":"COLOR WOW Root Cover Up, Platinum Blonde 2.1g","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eCovers grey and dark roots seamlessly, and extends highlights without peroxide. Refresh highlights, thicken and perfect thinning hairlines.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e Fast, easy, precise no-mess mineral powder adheres to hair instantly. Water resistant formula lasts from shampoo to shampoo, but stays put when you sleep, sweat or swim. Formulated with a variety of pigments plus reflective particles to blend seamlessly, look naturally dimensional. This product is also paraben free.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52777695576387,"sku":"87711","price":16.4,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/87711-2_ed77541f-cfcf-4b0c-927e-ddb6884bc4c5.jpg?v=1778497356"},{"product_id":"color-wow-root-cover-up-for-blonde-hair-3-1g","title":"COLOR WOW Root Cover Up, Blonde 2.1g","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eCovers grey and dark roots seamlessly, and extends highlights without peroxide. Refresh highlights, thicken and perfect thinning hairlines.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e Fast, easy, precise no-mess mineral powder adheres to hair instantly. Water resistant formula lasts from shampoo to shampoo, but stays put when you sleep, sweat or swim. Formulated with a variety of pigments plus reflective particles to blend seamlessly, look naturally dimensional. This product is also paraben free.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52777696395587,"sku":"87712","price":16.4,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/87712-2_6afb39c5-d19d-4d4e-9c52-d18f588291d1.jpg?v=1778497401"},{"product_id":"color-wow-brass-banned-correct-perfect-mousse-for-dark-hair-194ml","title":"COLOR WOW Brass Banned Mousse, Dark Hair 200ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003e“Smart foam” renews bounce and keeps colour tones bright and fresh.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003ePROBLEMS\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eColour-treated hair can turn brassy, lose elasticity, body and style-ability. Typical mousse formulas contain alcohol (which dehydrates) and resins (which leave hair stiff, crispy and prone to breakage).\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eSOLUTION\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eAlcohol-free \u003c\/b\u003e“smart foam”\u003c\/li\u003e\n\u003cli\u003eUses flexible rosins (a rubber-like substance derived from trees) instead of stiff, acrylic resins\u003c\/li\u003e\n\u003cli\u003eRenews body, bounce and softness for easier styling, less breakage\u003c\/li\u003e\n\u003cli\u003eSubtly tinted formulas ensure brightest, richest, freshest colour tones\u003c\/li\u003e\n\u003cli\u003eLight Lavender for blondes helps neutralise yellow, brassy tones\u003c\/li\u003e\n\u003cli\u003eTeal Tint for brunettes helps neutralise red brassy tones\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cb\u003eHow to use:\u003c\/b\u003e shake well. Hold can upside down and dispense into palm. Apply evenly to damp hair and style as desired.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52777696985411,"sku":"87710","price":9.75,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/87710_5b3dfb61-4e82-448e-b5c9-5790d1b30160.jpg?v=1778497388"},{"product_id":"color-wow-one-minute-transformation-cream-120ml","title":"COLOR WOW One Minute Transformation Cream 120ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eCOLOR WOW One Minute Transformation Cream instantly re-conditions, eliminates frizz and creates a smooth, polished surface. \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e Can simply by smoothed over frizzy sections to create a more polished, healthier appearance. Or, for a more professional looking blow-dry, apply to dry hair section by section, wrap around a round brush and hit with a blow dryer. \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e Rich in Omega 3’s, it nourishes and hydrates without being greasy or oily. It’s a minute to amazing.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52777697968451,"sku":"87705","price":13.06,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/87705-2_07d1cea8-ac9e-4285-9b26-a6a0666c33cf.jpg?v=1778497369"},{"product_id":"color-wow-raise-the-root-thicken-lift-spray-150ml","title":"COLOR WOW Raise the Root Thicken \u0026 Lift Spray 150ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eCOLOR WOW Raise the Root Thicken and Lift Spray is the height of success for fine, flat, color-treated hair. The unique translucent, flexible polymers form a thickening “spring” around strands, giving hair flexible, upright staying power and wont yellow or darken color. \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e Contains a UV filter to help preserve color and protect hair. Long-lasting lift, body and fullness. Not stiff, sticky or brittle – keeps hair soft, and aloft.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52777698623811,"sku":"87706","price":13.06,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/87706-3_2_29cf9d87-0161-472e-88dd-09e97eeeb21b.jpg?v=1778497353"},{"product_id":"color-wow-root-cover-up-for-medium-brown-hair-3-1g","title":"COLOR WOW Root Cover Up, Medium Brown 2.1g","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eCovers grey and dark roots seamlessly, and extends highlights without peroxide. Refresh highlights, thicken and perfect thinning hairlines.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e Fast, easy, precise no-mess mineral powder adheres to hair instantly. Water resistant formula lasts from shampoo to shampoo, but stays put when you sleep, sweat or swim. Formulated with a variety of pigments plus reflective particles to blend seamlessly, look naturally dimensional. This product is also paraben free.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52777700557123,"sku":"87714","price":16.4,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/87714-2_dc8f078a-a135-49b8-8744-5ab9560a2e16.jpg?v=1778497431"},{"product_id":"color-wow-root-cover-up-red-31g","title":"COLOR WOW Root Cover Up, Red 2.1g","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eCovers grey and dark roots seamlessly, and extends highlights without peroxide. Refresh highlights, thicken and perfect thinning hairlines.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e Fast, easy, precise no-mess mineral powder adheres to hair instantly. Water resistant formula lasts from shampoo to shampoo, but stays put when you sleep, sweat or swim. Formulated with a variety of pigments plus reflective particles to blend seamlessly, look naturally dimensional. This product is also paraben free.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52777702850883,"sku":"87719","price":16.4,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/87719-2.jpg?v=1778497417"},{"product_id":"color-wow-pop-lock-crystallite-shellac-55ml","title":"COLOR WOW Pop \u0026 Lock High Gloss Shellac 55ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eHIGH GLOSS FINISH\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eEpic shine and colour that pops plus UV protection.\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003e\u003cbr\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003ePROBLEM\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eColour-treated hair has a raised cuticle layer that doesn’t lay flat and reflect light. Hair looks rough, dull, dehydrated and frizzy.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eSOLUTION\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003ePop \u0026amp; Lock combines two top technologies, oil and serum, to hydrate, nourish, and create sleek texture with blinding shine.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eUltra-light formula can be layered onto wet or dry hair without greasy build up\u003c\/li\u003e\n\u003cli\u003e75% of the formula penetrates and hydrates to restore elasticity and suppleness\u003c\/li\u003e\n\u003cli\u003e25% of the formula wraps around the outside of the hair, forming a crystal clear, high-gloss sheath that locks down the cuticle, locks in lubricants and moisture\u003c\/li\u003e\n\u003cli\u003eUV protection guards against damaging, colour-dulling pollutants\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eUSAGE\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eFor use on wet or dry hair. Apply evenly and style as usual.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52777708257603,"sku":"87704","price":13.06,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/87704-2_1_dfa2201a-c4a6-48ab-8871-cb311c5d6be6.jpg?v=1778497407"},{"product_id":"color-wow-speed-dry-blow-dry-spray-150ml","title":"COLOR WOW Speed Dry Blow Dry Spray 150ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eTypical blow-dry sprays use alcohol to evaporate excess water, which further dehydrates color-treated hair. Instead of alcohol, Speed Dry uses a proprietary crystal clear polymer that acts like a shrink wrap, holding in essential hydration while displacing excess water, so hair dries more quickly without dehydrating. \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e To help increase hair’s elasticity and resilience, this formula contains a blend of keratin proteins panthenol and silk amino acids.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52777716941123,"sku":"87708","price":13.06,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/87708-2_a3919c84-0273-4115-849f-b0c9a79c1be1.jpg?v=1778497389"},{"product_id":"color-wow-dream-coat-200ml","title":"COLOR WOW Dream Coat 200ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eThe key to sleek, gleaming, humidity-resistant “glass hair”\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eBreakthrough, ultra-light spray (for all hair types) doesn’t build up or leave hair greasy – feels like nothing is on the hair\u003c\/li\u003e\n\u003cli\u003eInspired by textile technology, heat-activated polymer compresses, tightens and seals each strand with a “waterproof cloak”\u003c\/li\u003e\n\u003cli\u003eInstantly silkens and transforms texture, adds supernatural shine\u003c\/li\u003e\n\u003cli\u003ePowerful humidity proofing lasts up to 3 shampoos\u003c\/li\u003e\n\u003cli\u003eSpeeds up blow-drying time\u003c\/li\u003e\n\u003cli\u003eCan be used to blow dry sleek and straight \u003cb\u003eor\u003c\/b\u003e with added volume\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eUSAGE\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eShampoo, condition and towel dry hair dividing it into sections\u003c\/li\u003e\n\u003cli\u003eSpray Dream Coat liberally and evenly on \u003cb\u003edamp \u003c\/b\u003e(\u003cb\u003enot wet\u003c\/b\u003e) hair\u003c\/li\u003e\n\u003cli\u003eDream Coat should be the last product applied to wet hair. If layering in other styling products before Dream Coat, limit to Cocktails and Raise the Root. Using other products can interfere with Dream Coat’s technology and prevent a humidity sealant from forming. Additional hair styling products can be used once hair is dry.\u003c\/li\u003e\n\u003cli\u003eBlow dry each section using tension.\u003c\/li\u003e\n\u003cli\u003eIf desired, after blow-drying straight, use a curling iron to create glossy, glassy humidity-proof waves\u003c\/li\u003e\n\u003cli\u003eFor best results, apply every 3\u003csup\u003erd\u003c\/sup\u003e shampoo\u003c\/li\u003e\n\u003c\/ul\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52777719005507,"sku":"877072","price":16.11,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/877072-2_1_c6be1e09-8c24-4dda-954c-872ef520226d.jpg?v=1778497403"},{"product_id":"color-wow-kale-cocktail","title":"COLOR WOW Dream Cocktail, Kale 200ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eCOLOR WOW Dream Cocktail Kale is clinically proven to make hair 2x stronger with just one use. Chemicals in hair color cause three major hair problems, and one of them is fragility and breakage.\u003c\/p\u003e\n\u003cp\u003eIf you want hair that’s stronger simply apply Kale Cocktail after you shampoo and condition. Loaded with protein-building Amino Acids plus B Vitamins, Kale Cocktail instantly smooths, detangles and also helps guard your hair against UV ray damage.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52777719660867,"sku":"04486","price":14.73,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/04486-3_29d4debf-d984-4888-937a-1ac82b13fca0.jpg?v=1778497389"},{"product_id":"color-wow-carb-cocktail","title":"COLOR WOW Dream Cocktail, Carb 200ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"L4OSK1I\"\u003e\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eCOLOR WOW Dream Cocktail Carb bonds a 3-D, carb-based “fiber mesh” to hair’s surface, instantly fattening up fine, limp strands, instantly gaining major mass, guts and volume.\u003c\/p\u003e\n\u003cp\u003eThis ground-breaking Cocktail supplements lost proteins and adds mass to hair by surrounding each strand with an invisible, flexible, micro-fiber “mesh” made up of a carb-based complex. It’s a leave-in bionic tonic that makes hair look and feel so much thicker and fuller.\u003c\/p\u003e\n            \u003cp\u003e\u003c\/p\u003e\n        \u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52777720348995,"sku":"04476","price":14.73,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/04476-3_b1ec150d-d40c-4430-b591-784ad811bf42.jpg?v=1778497412"},{"product_id":"color-wow-color-security-conditioner-for-fine-to-normal-hair-litre","title":"COLOR WOW Color Security Conditioner, Fine to Normal Hair 946ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eA REVOLUTIONARY APPROACH TO CONDITIONING\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eUnlike typical formulas, Color Security Conditioner is uniquely formulated with no typical conditioning ingredients that can oxidize on the hair, corrupting colour and turning it brassy.\u003c\/p\u003e\n\u003cp\u003eInstantly smooths, detangles, hydrates and silkens colour-treated hair using only translucent, non-colour-corrupting agents.\u003c\/p\u003e\n\u003cp\u003eFor use on fine to normal hair.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52777722577219,"sku":"064651","price":37.78,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/064651-2_cb2f20d6-bb4f-4c1f-be61-36e6a7df3fb6.jpg?v=1778497407"},{"product_id":"color-wow-color-security-conditioner-normal-to-thick-hair-250ml","title":"COLOR WOW Color Security Conditioner, Normal to Thick Hair 250ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eCOLOR WOW Color Security Conditioner is the ideal partner to Color Security Shampoo, this Conditioner with eight translucent conditioning agents is essential for detangling and smoothing chemically-compromised, color-treated, normal to thick hair.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e A lightweight, anti-flattening formula that prevents dulling, darkening or turning it brassy. This product is paraben-free.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52777727951171,"sku":"87703","price":13.06,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/87703-4_881b1e18-c995-4352-89dd-04580b60c3c3.jpg?v=1778497405"},{"product_id":"color-wow-color-security-conditioner-for-normal-to-thick-colour-treated-hair-litre","title":"COLOR WOW Color Security Conditioner, Normal to Thick Hair 946ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"KRXC9XD\"\u003e\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eCOLOR WOW Color Security Conditioner is the ideal partner to Color Security Shampoo, this Conditioner with eight translucent conditioning agents is essential for detangling and smoothing chemically-compromised, color-treated, hair normal to thick hair.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e A lightweight, anti-flattening formula that prevents dulling, darkening or turning it brassy. This product is paraben-free.\u003c\/p\u003e\n            \u003cp\u003e\u003c\/p\u003e\n        \u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52777731096899,"sku":"064652","price":37.78,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/064652-2_dd51f560-25a4-4db5-982b-39ab9eaf7f8d.jpg?v=1778497414"},{"product_id":"color-wow-color-security-shampoo-for-all-colour-treated-hair-litre","title":"COLOR WOW Color Security Shampoo 946ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003e\u003cb\u003ePROBLEM\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eMost shampoos are loaded with unnecessary additives like silicones, conditioning agents and pearlising agents that have \u003cb\u003enothing to do with cleansing\u003c\/b\u003e and do not easily rinse off. Because shampoo is the only product that is massaged into the scalp, \u003cb\u003eit should never contain ingredients that are engineered to stay behind.\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eThese ingredients, that cling to hair and scalp can:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDull hair\u003c\/li\u003e\n\u003cli\u003eWeigh down hair\u003c\/li\u003e\n\u003cli\u003eWorst of all – build up, clog follicles and impede new hair growth\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eSOLUTION\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eColor Security Shampoo delivers the ultimate dream clean because it is uniquely formulated without any typical film-forming ingredients that stick to the hair and scalp.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eONE SHAMPOO FOR EVERY HAIR TYPE AND TEXTURE\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSulfate-free formula is gentle as water on the cuticle\u003c\/li\u003e\n\u003cli\u003eKeeps colour looking first-day fresh because it rinses clean and removes build up\u003c\/li\u003e\n\u003cli\u003eUnique anti-thinning formula leaves nothing behind to block follicles and impede new hair growth\u003c\/li\u003e\n\u003cli\u003eIdeal for extensions because it is silicone-free and does not contain conditioners, so it won’t cause bonds to clip\u003c\/li\u003e\n\u003cli\u003eKeratin safe\u003c\/li\u003e\n\u003c\/ul\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52777749217603,"sku":"06465","price":37.78,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/06465-2_10cc4f29-e9cb-416a-b566-c06c1ffbdc3e.jpg?v=1778497414"},{"product_id":"color-wow-coconut-cocktail","title":"COLOR WOW Dream Cocktail, Coconut 200ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eCOLOR WOW Dream Cocktail Coconut instantly restores gloss and silky, liquid-y mobility to dry frizzy hair. The Coconut Cocktail bonds a proprietary complex to the hair’s surface to mimic and replace the lost lipid layer.\u003c\/p\u003e\n\u003cp\u003eHair is instantly glossy, silky, has renewed mobility and bounce plus humidity resistance. If you want smoother, sleeker hair that slips and slides, simply apply Coconut Cocktail after you shampoo and condition, then heat style.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52777756492099,"sku":"04469","price":14.73,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/04469-4_e6fb886f-c24e-4d0d-9a74-67899c6d38ae.jpg?v=1778497392"},{"product_id":"color-wow-color-security-shampoo-for-all-colour-treated-hair-250ml","title":"COLOR WOW Color Security Shampoo 250ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003e\u003cb\u003ePROBLEM:\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eMost shampoos are loaded with unnecessary additives like silicones, conditioning agents and pearlising agents that have \u003cb\u003enothing to do with cleansing\u003c\/b\u003e and do not easily rinse off. Because shampoo is the only product that is massaged into the scalp, \u003cb\u003eit should never contain ingredients that are engineered to stay behind.\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eThese ingredients, that cling to hair and scalp can:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDull hair\u003c\/li\u003e\n\u003cli\u003eWeigh down hair\u003c\/li\u003e\n\u003cli\u003eWorst of all – build up, clog follicles and impede new hair growth\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eSOLUTION:\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eCOLOR WOW Color Security Shampoo delivers the ultimate dream clean because it is uniquely formulated without any typical film-forming ingredients that stick to the hair and scalp.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eONE SHAMPOO FOR EVERY HAIR TYPE AND TEXTURE\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSulfate-free formula is gentle as water on the cuticle\u003c\/li\u003e\n\u003cli\u003eKeeps colour looking first-day fresh because it rinses clean and removes build up\u003c\/li\u003e\n\u003cli\u003eUnique anti-thinning formula leaves nothing behind to block follicles and impede new hair growth\u003c\/li\u003e\n\u003cli\u003eIdeal for extensions because it is silicone-free and does not contain conditioners, so it won’t cause bonds to slip\u003c\/li\u003e\n\u003cli\u003eKeratin safe\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e apply a coin size amount to wet hair and massage into lather then rinse. Follow with COLOR WOW Security Conditioner and style as usual.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52777761374531,"sku":"87701","price":13.06,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/87701-4_0220428a-360f-4963-8e54-bbe5d4daf980.jpg?v=1778497399"},{"product_id":"color-wow-color-security-conditioner-fine-to-normal-hair-75ml","title":"COLOR WOW Color Security Conditioner Fine to Normal Hair 75ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"OGYXV4A\"\u003e\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\u003cp\u003eUnlike typical formulas, Color Security Conditioner is uniquely formulated with no typical conditioning ingredients that can oxidize on the hair, corrupting colour and turning it brassy. Instantly smooths, detangles, hydrates and silkens colour-treated hair using only translucent, non-colour-corrupting agents. For use on fine to normal hair.\u003c\/p\u003e\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52777771991363,"sku":"04487","price":6.4,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/04487-1_07430d4b-6c17-4e33-964d-3024ba994a9d.jpg?v=1778497508"},{"product_id":"color-wow-dream-coat-50ml","title":"COLOR WOW Dream Coat 50ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eThe key to sleek, gleaming, humidity-resistant “glass hair”\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eBreakthrough, ultra-light spray (for all hair types) doesn’t build up or leave hair greasy – feels like nothing is on the hair\u003c\/li\u003e\n\u003cli\u003eInspired by textile technology, heat-activated polymer compresses, tightens and seals each strand with a “waterproof cloak”\u003c\/li\u003e\n\u003cli\u003eInstantly silkens and transforms texture, adds supernatural shine\u003c\/li\u003e\n\u003cli\u003ePowerful humidity proofing lasts up to 3 shampoos\u003c\/li\u003e\n\u003cli\u003eSpeeds up blow-drying time\u003c\/li\u003e\n\u003cli\u003eCan be used to blow dry sleek and straight \u003cb\u003eor\u003c\/b\u003e with added volume\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eUSAGE\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eShampoo, condition and divide towel-dried hair into sections\u003c\/li\u003e\n\u003cli\u003eSpray liberally and evenly on \u003cb\u003edamp \u003c\/b\u003e(\u003cb\u003enot wet\u003c\/b\u003e) hair\u003c\/li\u003e\n\u003cli\u003eDream Coat should be the last product applied to wet hair. If layering in other styling products before Dream Coat, limit to Cocktails and Raise the Root. Using other products can interfere with Dream Coat’s technology and prevent a humidity sealant from forming. Additional styling products can be used once hair is dry.\u003c\/li\u003e\n\u003cli\u003eBlow dry each section using tension.\u003c\/li\u003e\n\u003cli\u003eIf desired, after blow-drying straight, use a curling iron to create glossy, glassy humidity-proof waves\u003c\/li\u003e\n\u003cli\u003eFor best results, apply every 3\u003csup\u003erd\u003c\/sup\u003e shampoo\u003c\/li\u003e\n\u003c\/ul\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52777792373059,"sku":"887072","price":7.22,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/887072-2_4672694e-f8cd-4ae6-82a0-49874fa8eac8.jpg?v=1778497545"},{"product_id":"color-wow-color-security-conditioner-for-fine-to-colour-treated-hair-250ml","title":"COLOR WOW Color Security Conditioner, Fine to Normal Hair 250ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eA REVOLUTIONARY APPROACH TO CONDITIONING\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eUnlike typical formulas, Color Security Conditioner is uniquely formulated with no typical conditioning ingredients that can oxidize on the hair, corrupting colour and turning it brassy.\u003c\/p\u003e\n\u003cp\u003eInstantly smooths, detangles, hydrates and silkens colour-treated hair using only translucent, non-colour-corrupting agents.\u003c\/p\u003e\n\u003cp\u003eFor use on fine to normal hair.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52777793978691,"sku":"87702","price":13.06,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/87702-4_57da588e-64d5-4a20-a6d3-e55eeca2f047.jpg?v=1778497489"},{"product_id":"color-wow-dream-coat-for-curly-hair-200ml","title":"COLOR WOW Dream Coat for Curly Hair 200ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"OTB2WCO\"\u003e\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n\u003cp\u003e\u003cstrong\u003eThe “curl whisperer” delivers perfectly bundled, glossy, crunch-free curls…in just one step!\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eBreakthrough ultra-light styling spray for naturally curly, wavy hair\u003c\/li\u003e\n\u003cli\u003e“One-and-done” solution for most waves, classic curls, and spirals\u003c\/li\u003e\n\u003cli\u003eDelivers all the combined benefits of gels, serums, and creams\u003c\/li\u003e\n\u003cli\u003eDoesn’t weigh curls down, leave them stiff, sticky or crunchy\u003c\/li\u003e\n\u003cli\u003eFeels like nothing is on the hair\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eAlcohol-free!\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003eLeaves curls perfectly hydrated, glossy, protected against frizz\u003c\/li\u003e\n\u003cli\u003eCan be used on second day to refresh curls\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eUSAGE\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eShampoo, condition and gently squeeze out excess moisture\u003c\/li\u003e\n\u003cli\u003eIf desired, comb then add a Color Wow Cocktail\u003c\/li\u003e\n\u003cli\u003eSpray Dream Coat for Curly Hair liberally, section-by-section\u003c\/li\u003e\n\u003cli\u003eAir dry or blow dry using a diffuser – heat not required\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52777805513027,"sku":"877073","price":15.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/877073-2_ed3d2f14-f52f-4f6f-a991-804c8378f985.jpg?v=1778497597"},{"product_id":"color-wow-dream-coat-500ml","title":"COLOR WOW Dream Coat 500ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eThe key to sleek, gleaming, humidity-resistant “glass hair”\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eBreakthrough, ultra-light spray (for all hair types) doesn’t build up or leave hair greasy – feels like nothing is on the hair\u003c\/li\u003e\n\u003cli\u003eInspired by textile technology, heat-activated polymer compresses, tightens and seals each strand with a “waterproof cloak”\u003c\/li\u003e\n\u003cli\u003eInstantly silkens and transforms texture, adds supernatural shine\u003c\/li\u003e\n\u003cli\u003ePowerful humidity proofing lasts up to 3 shampoos\u003c\/li\u003e\n\u003cli\u003eSpeeds up blow-drying time\u003c\/li\u003e\n\u003cli\u003eCan be used to blow dry sleek and straight \u003cb\u003eor\u003c\/b\u003e with added volume\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eUSAGE\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eShampoo, condition and divide towel-dried hair into sections\u003c\/li\u003e\n\u003cli\u003eSpray liberally and evenly on \u003cb\u003edamp \u003c\/b\u003e(\u003cb\u003enot wet\u003c\/b\u003e) hair\u003c\/li\u003e\n\u003cli\u003eDream Coat should be the last product applied to wet hair. If layering in other styling products before Dream Coat, limit to Cocktails and Raise the Root. Using other products can interfere with Dream Coat’s technology and prevent a humidity sealant from forming. Additional styling products can be used once hair is dry.\u003c\/li\u003e\n\u003cli\u003eBlow dry each section using tension.\u003c\/li\u003e\n\u003cli\u003eIf desired, after blow-drying straight, use a curling iron to create glossy, glassy humidity-proof waves\u003c\/li\u003e\n\u003cli\u003eFor best results, apply every 3\u003csup\u003erd\u003c\/sup\u003e shampoo\u003c\/li\u003e\n\u003c\/ul\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52777831760195,"sku":"877025","price":32.78,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/877025-1_8c64e264-339b-480b-aba2-3fa00965bb7e.jpg?v=1778497603"},{"product_id":"color-wow-dream-smooth-professional-paddle-brush","title":"COLOR WOW Dream Smooth Professional Paddle Brush","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eNo time for painstaking, strand by strand styling?\u003c\/b\u003e \u003cbr\u003eDream Smooth is brilliant at detangling and styling wet hair, helping to prevent breakage. Its flat, wide, rectangular face means that it can hold large hair sections for high-efficiency and an ultra-smooth finish.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat’s so special?\u003c\/strong\u003e\u003cbr\u003eIts mix of flared, non-damaging nylon and natural boar bristles grab and grip gently for tighter, safer tension. Breaking it down, the nylon bristles detangle hair and massage the scalp and the natural boar bristles gently spread and hold hair sections for faster, more even drying, all with an easy-grip ergonomic handle for comfort hold. Dream Smooth is safe to use on fragile, wet hair.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52777832415555,"sku":"877122","price":19.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/877122.jpg?v=1778497599"},{"product_id":"color-wow-dream-filter-470ml","title":"COLOR WOW Dream Filter 470ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003ePicture perfect hair in just 3 minutes, plus safer, more predictable colour processing! Dream Filter’s breakthrough technology is an industry first.\u003c\/p\u003e\n\u003cp\u003eThe unique spray-on formula combines 2 molecular filters with 2 polymeric filters (never used in any other hair product) to gently, safely and quickly remove minerals and metals from the hair found in tap and well water... without the need for heat, use of a cap or any messy mixing. It works in only 1-3 minutes!\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52777849880899,"sku":"57991","price":27.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/57991_471601a3-45e6-4a87-9349-9bea312b2e99.jpg?v=1778497617"},{"product_id":"color-wow-dream-filter-200ml","title":"COLOR WOW Dream Filter 200ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003ePicture perfect hair in just 3 minutes, plus safer, more predictable colour processing! Dream Filter’s breakthrough technology is an industry first.\u003c\/p\u003e\n\u003cp\u003eThe unique spray-on formula combines 2 molecular filters with 2 polymeric filters (never used in any other hair product) to gently, safely and quickly remove minerals and metals from the hair found in tap and well water... without the need for heat, use of a cap or any messy mixing. It works in only 1-3 minutes!\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52777855058243,"sku":"57989","price":14.44,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/57989-3_d4572bcd-e0ce-4d43-98c2-4176ce3ae7e2.jpg?v=1778497610"},{"product_id":"color-wow-extra-mist-ical-shine-spray-162ml","title":"COLOR WOW Extra Mist-ical Shine Spray 162ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eLight-years ahead of other shine sprays, COLOR WOW Extra Mist-ical Shine Spray absorbs UV rays and releases full spectrum white light, acting like a solar-powered spotlight on your hair.\u003c\/p\u003e\n\u003cp\u003eCOLOR WOW Extra Mist-ical Shine Spray features Mullein, a flower revered for attracting light (and keeping dark forces at bay!) goes that extra mile when it comes to luminous gloss. Not greasy or oily.\u003c\/p\u003e\n\u003cp\u003eIt delivers extra shine, extra healthy-looking strands, extra UV and heat protection, and is extra light-weight.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52777914302787,"sku":"87790","price":15.56,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/87790-2_b07ed4d8-e085-450e-bc45-d31af69084f9.jpg?v=1778497712"},{"product_id":"colorwow-pump-for-litre-bottles","title":"COLOR WOW Pump for Litre Bottles","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eCompactible with 1 Litre COLORWOW \u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003e\u003ca href=\"https:\/\/www.astonandfincher.co.uk\/color-wow-color-security-shampoo-for-all-colour-treated-hair-litre.html\"\u003eshampoo\u003c\/a\u003e\u003c\/strong\u003e\u003c\/span\u003e and \u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003e\u003ca href=\"https:\/\/www.astonandfincher.co.uk\/brands\/hair-brands\/color-wow\/color-wow-shampoo-conditioner.html?type=672\"\u003econditioner\u003c\/a\u003e\u003c\/strong\u003e\u003c\/span\u003e bottles.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52777985147203,"sku":"87728","price":2.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/cw-pump_67334764-18c1-487b-9fe8-4c89cf016ef8.jpg?v=1778497849"},{"product_id":"color-wow-xtra-large-200ml","title":"COLOR WOW Xtra Large Bombshell Volumizer 200ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"SR3OUSS\"\u003e\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eColor Wow Extra Large Bombshell Volumizer \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eNon-damaging, non-dehydrating, non-invasive hair volumiser\u003c\/li\u003e\n\u003cli\u003eThickens strands without using the typical “thickening” ingredients such as alcohol, salt, or resins, that create volume by forcing up the cuticle so strands don’t lie flat\u003c\/li\u003e\n\u003cli\u003eProprietary polymer\/Bamboo blend surrounds each strand, mimicking “cuticle lifting” hair thickeners to create volume while allowing hair’s cuticle to remain closed and intact\u003c\/li\u003e\n\u003cli\u003eHair feels natural and supple (not stiff, sticky or crispy)\u003c\/li\u003e\n\u003cli\u003eGives flimsy, hard-to-style hair new “guts + grab” texture that can hold a style\u003c\/li\u003e\n\u003cli\u003eTexture, body and voluminous results last for days\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eHOW TO USE: \u003cspan\u003eApply to damp hair. Dispense 2-3 pumps worth of foam into hands and pull through a section of hair from top to ends, continue until all hair is covered. Comb through to distribute evenly. Style. Can be blow dried or air dried.\u003c\/span\u003e\u003c\/p\u003e\n            \u003cp\u003e\u003c\/p\u003e\n        \u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52777991274819,"sku":"07917","price":13.89,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/07917-6_c5f49156-2843-4645-aff9-de95145bd839.jpg?v=1778497898"},{"product_id":"color-wow-and-chris-appleton-money-masque-215ml","title":"COLOR WOW + Chris Appleton Money Masque 215ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"LLLNG4V\"\u003e\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n\u003cp\u003eA deeply hydrating hair mask, brought to you in collaboration with celebrity hair stylist to the stars - Chris Appleton (and is the secret behind many of his signature, glossy A-list styles).\u003c\/p\u003e\n\u003cp\u003eSuitable for all hair types, Money Masque is a one-step-prep treatment designed to achieve silky, supple, expensive-looking hair.\u003c\/p\u003e\n\u003cp\u003eMoney Masque’s advanced formula instantly penetrates deep into the hair’s cuticle to deliver smooth, glossy hair without the need of heavy moisturisers that can weigh the hair down.\u003c\/p\u003e\n\u003cp\u003eInstead, Money Masque focuses on 3 key natural Mediterranean-derived ingredients that leave the hair hydrated and super glossy. These are:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eBlue Sea Kale:\u003c\/strong\u003e Helps to bind sulphur with damaged keratin to restore strength and elasticity. This ingredient is extra fortifying for chemically-processed strands and has colour-protective antioxidants.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMediterranean Sea Kelp\/Algae Blend:\u003c\/strong\u003e A powerful blend of natural moisturisers full to the brim with nourishing minerals and vitamins that deliver long-lasting hydration for dry, porous and chemically-damaged hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHydrolyzed Vegetable Protein Complex:\u003c\/strong\u003e This weightless hair surface smoother works wonders even on the finest of hair, it’s described as a miracle ingredient especially for bleached, fragile locks.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e After shampooing, remove excess water from hair then apply enough of the Money Masque to cover hair from the roots to the ends. Leave on for 3-5 minutes (or 20-30 for a deeper treatment) then simply rinse hair thoroughly.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52778017620291,"sku":"49835","price":21.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/49835_1a99e9ae-7021-42ad-a17a-ff3d2e3576a5.jpg?v=1778497975"},{"product_id":"color-wow-curl-wow-coco-motion-conditioner-295ml","title":"COLOR WOW Curl Wow Coco-Motion Conditioner 295ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"Q258KYC\"\u003e\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n\u003cp\u003e\u003cstrong\u003eStep 3 in the CURL WOW regime\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eNew COLOR WOW “Naked Technology” feels weighless on the hair like no product is present!\u003c\/li\u003e\n\u003cli\u003eWorks deep inside strands to lubricate the protein chains inside dehydrated curls to bring back bounce, elasticity + fluid motion.\u003c\/li\u003e\n\u003cli\u003eProfaxil-18 Complex™ breaks up Marula Oil and Coconut Oil particles, enabling them to penetrate deep into the hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eAfter shampooing with Hooked, squeeze out excess moisture then apply a generous amount to hair, work through with fingers or comb to distribute evenly.\u003c\/p\u003e\n\u003cp\u003eLeave on up to 5 minutes then rinse with warm water.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52778040426819,"sku":"76568","price":14.44,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/76568-3_7e8e52ae-c4f2-4002-8d63-de7cb9956eb0.jpg?v=1778498055"},{"product_id":"color-wow-curl-wow-flo-etry-serum-295ml","title":"COLOR WOW Curl Wow Flo-etry Serum 295ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"L9LCR73\"\u003e\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n\u003cp\u003e\u003cstrong\u003eStep 4 in the CURL WOW regime\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eNew COLOR WOW “Naked Technology” feels weighless on the hair like no product is present!\u003c\/li\u003e\n\u003cli\u003eInstantly moisturises and plumps dehydrated curls.\u003c\/li\u003e\n\u003cli\u003eProfaxil-18 Complex™ breaks up Jojoba, Pequi, and Coconut Oils’ large particles to micro-disperse these rich oils throughout hair strands, from lengths to ends for weightless, non-oily results!\u003c\/li\u003e\n\u003cli\u003eInstantly delivers super-hydrated, juicy, healthy-looking curls....defrizzed and glossy, never greasy.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHOW TO USE\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eApply to wet hair after washing and conditioning with Hooked and Coco-Motion. Working section by section, use fingers or a comb to distribute evenly, throughout lengths.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52778040557891,"sku":"76569","price":15.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/76569-3_cc8b3198-0b7f-4ba5-99c3-dc6f33dbec08.jpg?v=1778498070"},{"product_id":"color-wow-curl-wow-shook-curl-perfector-295ml","title":"COLOR WOW Curl Wow Shook Curl Perfector 295ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"M2WHLLR\"\u003e\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n\u003cp\u003e\u003cstrong\u003eStep 5 in the CURL WOW regime\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eNew COLOR WOW “Naked Technology” feels weighless on the hair like no product is present!\u003c\/li\u003e\n\u003cli\u003eUnique ”shake-to-activate” bi-phase formula features one-part powerful, natural hydrating oils + one-part breakthrough curl-bundling polymers for bouncy, defined “naked curl” results.\u003c\/li\u003e\n\u003cli\u003eProfaxil-18 Complex™ breaks up large oil particles, Jojoba, Rice Bran, Passion Flower, and Grape Seed Oils to micro-disperse rich moisture that smooths, silkens and defrizzes curls without weight or greasy feel.\u003c\/li\u003e\n\u003cli\u003eWeightless polymers bundle curls without crunch, weight or stickiness for full, beautifully-defined styles\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eShake well to combine formula. Apply to wet hair after washing and conditioning.\u003c\/p\u003e\n\u003cp\u003eSaturate hair thoroughly including underlayers of curls to evenly distribute. Air-dry, or dry using a diffuser.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52778040787267,"sku":"76751","price":18.06,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/76751-4_82f2d981-4cfd-440e-b4d7-b73fb0513cd3.jpg?v=1778498036"},{"product_id":"color-wow-curl-wow-snag-free-detangeler-295ml","title":"COLOR WOW Curl Wow Snag-Free Detangler 295ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"O9BKEUI\"\u003e\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n\u003cp\u003e\u003cstrong\u003eStep 1 in the CURL WOW regime\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eFaster, easier, pain-free washdays thanks to this pre-shampoo detangler.\u003c\/li\u003e\n\u003cli\u003eNo-knots wet-combing for reduced breakage + shedding.\u003c\/li\u003e\n\u003cli\u003eVitamin-rich Pracaxi Oil defrizzes and lubricates curl surface.\u003c\/li\u003e\n\u003cli\u003eCoconut Oil helps moisturise to maximise slip and minimise breakage.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eApply to wet hair before shampooing. Working with large sections, pour into hand and smooth Snag-Free throughout curls from root to end.\u003c\/p\u003e\n\u003cp\u003eThen rake through with fingers or a wide-tooth comb to distribute evenly. Rinse lightly, follow with Hooked shampoo and Coco-Motion conditioner.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52778054648131,"sku":"76570","price":13.89,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/76570-2_2_5577d329-ad8b-4040-b499-729c02ebe990.jpg?v=1778498018"},{"product_id":"color-wow-curl-wow-hooked-shampoo-295ml","title":"COLOR WOW Curl Wow Hooked Shampoo 295ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"FNRMCP9\"\u003e\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n\u003cp\u003e\u003cstrong\u003eStep 2 in the CURL WOW regime\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eUnique, sulfate-free shampoo formula leaves NO residues for optimum scalp and hair health, resulting in bouncier, weightless curls.\u003c\/li\u003e\n\u003cli\u003eFeatures proprietary Procapil® blend to help “anchor” hair strands at the root, preventing excessive shedding or hair loss from styling stressors (braids, weaves, extensions).\u003c\/li\u003e\n\u003cli\u003eLeaves curls’ surface film-free and optimally receptive to leave-in hydrators + moisturising stylers.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBegin routine with step 1 - Snag-Free Detangler, next, apply Hooked Shampoo to wet hair and massage into a lather. Rinse thoroughly and repeat.\u003c\/p\u003e\n\u003cp\u003eIf you don’t achieve a rich, foamy lather, your hair has a lot of build-up and you may require a second shampoo application.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52778056778051,"sku":"77567","price":14.44,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/77567-2_c34e0a89-153d-49bb-9fcd-ec406f148dae.jpg?v=1778498031"},{"product_id":"color-wow-color-security-shampoo-75ml","title":"COLOR WOW Color Security Shampoo 75ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"N8I4TC5\"\u003e\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n\u003cp\u003eThis one shampoo does it all and is suited to all hair types including colour-treated hair, thinning hair and is suitable for use on hair extensions. Most shampoos are loaded with unnecessary additives like silicones, conditioning agents and pearlising agents that have nothing to do with cleansing and do not easily rinse off.\u003c\/p\u003e\n\u003cp\u003eBecause shampoo is the only product that is massaged into the scalp, it should never contain ingredients that are engineered to stay behind. COLOR WOW Color Security Shampoo delivers the ultimate dream clean because it is uniquely formulated without any typical film-forming ingredients that stick to the hair and scalp.Sulfate-free formula is gentle as water on the cuticle.\u003c\/p\u003e\n\u003cp\u003eKeeps colour looking first-day fresh because it rinses clean and removes build up.\u003c\/p\u003e\n\u003cp\u003eUnique anti-thinning formula leaves nothing behind to block follicles and impede new hair growth. Ideal for extensions because it is silicone-free and does not contain conditioners, so it won’t cause bonds to slip and also Keratin safe.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e Apply a coin size amount to wet hair and massage into lather then rinse. Follow with COLOR WOW Security Conditioner and style as usual.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52778059956547,"sku":"04479","price":6.4,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/04479-2_d25d8cb2-5fbd-438f-8e95-f46a226e36f5.jpg?v=1778498078"},{"product_id":"color-wow-dream-filter-50ml","title":"COLOR WOW Dream Filter 50ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"G9N5YL4\"\u003e\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n\u003cp\u003ePicture perfect hair in just 3 minutes, plus safer, more predictable colour processing! Dream Filter’s breakthrough technology is an industry first.\u003c\/p\u003e\n\u003cp\u003eThe unique spray-on formula combines 2 molecular filters with 2 polymeric filters (never used in any other hair product) to gently, safely and quickly remove minerals and metals from the hair found in tap and well water... without the need for heat, use of a cap or any messy mixing.\u003c\/p\u003e\n\u003cp\u003eIt works in only 1-3 minutes!\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52778068705603,"sku":"04515","price":6.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/04515-2_8543814f-20aa-40a0-bfd5-b784cedc0cd3.jpg?v=1778498067"},{"product_id":"color-wow-dream-coat-for-curly-hair-75ml","title":"COLOR WOW Dream Coat  for Curly Hair 75ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"IX5VJAC\"\u003e\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n\u003cp\u003e\u003cstrong\u003eThe “curl whisperer” delivers perfectly bundled, glossy, crunch-free curls…in just one step!\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eBreakthrough ultra-light styling spray for naturally curly, wavy hair\u003c\/li\u003e\n\u003cli\u003e“One-and-done” solution for most waves, classic curls, and spirals\u003c\/li\u003e\n\u003cli\u003eDelivers all the combined benefits of gels, serums, and creams\u003c\/li\u003e\n\u003cli\u003eDoesn’t weigh curls down, leave them stiff, sticky or crunchy\u003c\/li\u003e\n\u003cli\u003eFeels like nothing is on the hair\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eAlcohol-free!\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003eLeaves curls perfectly hydrated, glossy, protected against frizz\u003c\/li\u003e\n\u003cli\u003eCan be used on second day to refresh curls\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eUsage\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eShampoo, condition and gently squeeze out excess moisture\u003c\/li\u003e\n\u003cli\u003eIf desired, comb then add a Color Wow Cocktail\u003c\/li\u003e\n\u003cli\u003eSpray Dream Coat for Curly Hair liberally, section-by-section\u003c\/li\u003e\n\u003cli\u003eAir dry or blow dry using a diffuser – heat not required\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52778070704451,"sku":"04512","price":8.06,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/04512-2_bcb6295b-f819-42a6-8728-f57c2082f35b.jpg?v=1778498083"},{"product_id":"color-wow-pop-and-lock-high-gloss-finish-12ml","title":"COLOR WOW Pop \u0026 Lock High Gloss Finish 12ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"ANXEU09\"\u003e\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n\u003cp\u003eEpic shine and colour that pops plus UV protection. Colour-treated hair has a raised cuticle layer that doesn’t lay flat and reflect light. Hair looks rough, dull, dehydrated and frizzy. Pop \u0026amp; Lock combines two top technologies, oil and serum, to hydrate, nourish, and create sleek texture with blinding shine. Ultra-light formula can be layered onto wet or dry hair without greasy build up.\u003c\/p\u003e\n\u003cp\u003e75% of the formula penetrates and hydrates to restore elasticity and suppleness. 25% of the formula wraps around the outside of the hair, forming a crystal clear, high-gloss sheath that locks down the cuticle, locks in lubricants and moisture. UV protection guards against damaging, colour-dulling pollutants. For use on wet or dry hair. Apply evenly and style as usual.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52778074407235,"sku":"04492","price":5.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/04492-3_498b211e-69a4-421f-98db-ce87938470ee.jpg?v=1778498164"},{"product_id":"color-wow-xtra-large-bombshell-volumizer-350ml","title":"COLOR WOW Xtra Large Bombshell Volumizer 350ml","description":"\u003cdiv data-content-type=\"html\" data-appearance=\"default\" data-element=\"main\"\u003e\n\u003cp\u003eElevate volume without compromise with COLOR WOW Xtra Large Bombshell Volumizer 350ml. It is a game-changing styling foam created for professionals seeking full-bodied results without drying or damaging the hair. Unlike traditional volumisers, it’s completely free from alcohol, salt, or harsh resins that typically roughen and dehydrate the cuticle. Instead, it uses breakthrough polymer technology and bamboo extract to deliver lasting volume while keeping hair smooth, hydrated, and healthy.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eInstantly thickens hair with weightless, lasting volume\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eUnique non-drying formula preserves the cuticle’s integrity\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eFortified with strand-strengthening bamboo for added resilience\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eHeat protection included for safe styling\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eLight, frothy texture allows even distribution and flexible hold\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow To Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eCan be used on damp or dry hair\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eDivide hair into sections and apply 2–3 pumps per section, smoothing from root to tip\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eComb through for even distribution\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eStyle as desired; suitable for blow-drying or air-drying\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eIdeal for fine, limp, or thin hair, including colour-treated, dry, or damaged types, this volumiser offers salon professionals the ability to create high-impact, long-lasting body without risking hair health. Enjoy fuller, “naked” volume that feels as good as it looks.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52778076864835,"sku":"87576","price":19.44,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/87576_ebdebef9-2481-471f-9e43-3573d6aee3e9.jpg?v=1778498195"},{"product_id":"color-wow-dream-coat-extra-strength-200ml","title":"COLOR WOW Dream Coat Extra Strength 200ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TP60KPK\"\u003e\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n\u003cp\u003ePowerful, ultra-moisturizing, anti-frizz treatment keeps dry\/dehydrated hair and curly hair glassy-smooth, straight, and frizz-resistant through 3-4 shampoos.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMore Muscle. More Moisture. Stronger Anti Frizz Power. \u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eAward-winning waterproofing technology blocks out humidity + locks in moisture to prevent smooth, straight styles from reverting back to naturally curly or frizzy texture\u003c\/li\u003e\n\u003cli\u003eDelivers silky, glassy-smooth, super frizz-resistant styles\u003c\/li\u003e\n\u003cli\u003eHeat-activated formula contains heat protectants\u003c\/li\u003e\n\u003cli\u003eUltra-light spray feels like nothing is on the hair\u003c\/li\u003e\n\u003cli\u003eEconomical. Results last through 3-4 shampoos\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eUSAGE\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eShampoo, condition and towel dry hair dividing it into sections\u003c\/li\u003e\n\u003cli\u003eSpray Dream Coat liberally and evenly on \u003cstrong\u003edamp \u003c\/strong\u003e(\u003cstrong\u003enot wet\u003c\/strong\u003e) hair\u003c\/li\u003e\n\u003cli\u003eDream Coat should be the last product applied to wet hair. If layering in other styling products before Dream Coat, limit to Cocktails and Raise the Root. Using other products can interfere with Dream Coat’s technology and prevent a humidity sealant from forming. Additional hair styling products can be used once hair is dry.\u003c\/li\u003e\n\u003cli\u003eBlow dry each section using tension.\u003c\/li\u003e\n\u003cli\u003eIf desired, after blow-drying straight, use a curling iron to create glossy, glassy humidity-proof waves\u003c\/li\u003e\n\u003cli\u003eFor best results, apply every 3\u003csup\u003erd\u003c\/sup\u003e shampoo\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52778076766531,"sku":"87723","price":17.78,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/87723-3_579390e7-e263-4000-9eee-8dae941f8850.jpg?v=1778498121"},{"product_id":"color-wow-dream-coat-extra-strength-200ml-1","title":"COLOR WOW Dream Coat Extra Strength 50ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"QN75M61\"\u003e\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n\u003cp\u003ePowerful, ultra-moisturizing, anti-frizz treatment keeps dry\/dehydrated hair and curly hair glassy-smooth, straight, and frizz-resistant through 3-4 shampoos.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMore Muscle. More Moisture. Stronger Anti Frizz Power. \u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eAward-winning waterproofing technology blocks out humidity + locks in moisture to prevent smooth, straight styles from reverting back to naturally curly or frizzy texture\u003c\/li\u003e\n\u003cli\u003eDelivers silky, glassy-smooth, super frizz-resistant styles\u003c\/li\u003e\n\u003cli\u003eHeat-activated formula contains heat protectants\u003c\/li\u003e\n\u003cli\u003eUltra-light spray feels like nothing is on the hair\u003c\/li\u003e\n\u003cli\u003eEconomical. Results last through 3-4 shampoos\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eUSAGE\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eShampoo, condition and towel dry hair dividing it into sections\u003c\/li\u003e\n\u003cli\u003eSpray Dream Coat liberally and evenly on \u003cstrong\u003edamp \u003c\/strong\u003e(\u003cstrong\u003enot wet\u003c\/strong\u003e) hair\u003c\/li\u003e\n\u003cli\u003eDream Coat should be the last product applied to wet hair. If layering in other styling products before Dream Coat, limit to Cocktails and Raise the Root. Using other products can interfere with Dream Coat’s technology and prevent a humidity sealant from forming. Additional hair styling products can be used once hair is dry.\u003c\/li\u003e\n\u003cli\u003eBlow dry each section using tension.\u003c\/li\u003e\n\u003cli\u003eIf desired, after blow-drying straight, use a curling iron to create glossy, glassy humidity-proof waves\u003c\/li\u003e\n\u003cli\u003eFor best results, apply every 3\u003csup\u003erd\u003c\/sup\u003e shampoo\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52778082894147,"sku":"87724","price":8.33,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/87724-1_96f6e265-380c-4819-88d2-97310f1614ae.jpg?v=1778498192"},{"product_id":"color-wow-raise-the-root-50ml","title":"COLOR WOW Raise The Root Thicken \u0026 Lift Spray 50ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"EBQYT7C\"\u003e\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n\u003cp\u003eCOLOR WOW Raise the Root Thicken and Lift Spray is the height of success for fine, flat, color-treated hair. The unique translucent, flexible polymers form a thickening “spring” around strands, giving hair flexible, upright staying power and wont yellow or darken color.\u003c\/p\u003e\n\u003cp\u003eContains a UV filter to help preserve color and protect hair. Long-lasting lift, body and fullness. Not stiff, sticky or brittle – keeps hair soft, and aloft.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52778087055683,"sku":"04510","price":6.11,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/04510-1.jpg?v=1778498078"},{"product_id":"color-wow-xtra-large-bombshell-volumizer-50ml","title":"COLOR WOW Xtra Large Bombshell Volumizer 50ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"X4PGXQB\"\u003e\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n\u003cp\u003eVolumises fine, thin, limp hair without damage, dehydration or weighing hair down. Non-damaging, non-dehydrating, non-invasive hair volumiser. Thickens strands without using the typical “thickening” ingredients such as alcohol, salt, or resins, that create volume by forcing up the cuticle so strands don’t lie flat.\u003c\/p\u003e\n\u003cp\u003eProprietary polymer\/Bamboo blend surrounds each strand, mimicking “cuticle lifting” hair thickeners to create volume while allowing hair’s cuticle to remain closed and intact. Hair feels natural and supple (not stiff, sticky or crispy).\u003c\/p\u003e\n\u003cp\u003eGives flimsy, hard-to-style hair new “guts + grab” texture that can hold a style. Texture, body and voluminous results last for days.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e Apply to damp hair. Dispense 2-3 pumps worth of foam into hands and pull through a section of hair from top to ends, continue until all hair is covered. Comb through to distribute evenly. Style. Can be blow dried or air dried.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52778090627395,"sku":"04523","price":6.11,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/04523-2_d7c8d557-5f37-4360-8ac6-3c45adf8fac5.jpg?v=1778498111"},{"product_id":"color-wow-money-masque-50ml","title":"COLOR WOW + Chris Appleton Money Masque 50ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"QCFC2F0\"\u003e\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n\u003cp\u003eThe secret behind Chris Appleton’s iconic sleek, A-list celebrity hairstyles!\u003c\/p\u003e\n\u003cp\u003eMoney Masque focuses on 3 key natural Mediterranean-derived ingredients that leave the hair hydrated and super glossy. These are:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eBlue Sea Kale:\u003c\/strong\u003e Helps to bind sulphur with damaged keratin to restore strength and elasticity. This ingredient is extra fortifying for chemically-processed strands and has colour-protective antioxidants.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMediterranean Sea Kelp\/Algae Blend:\u003c\/strong\u003e A powerful blend of natural moisturisers full to the brim with nourishing minerals and vitamins that deliver long-lasting hydration for dry, porous and chemically-damaged hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHydrolyzed Vegetable Protein Complex:\u003c\/strong\u003e This weightless hair surface smoother works wonders even on the finest of hair, it’s described as a miracle ingredient especially for bleached, fragile locks.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e After shampooing, remove excess water from hair then apply enough of the Money Masque to cover hair from the roots to the ends. Leave on for 3-5 minutes (or 20-30 for a deeper treatment) then simply rinse hair thoroughly.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"COLOR WOW","offers":[{"title":"Default Title","offer_id":52778091184451,"sku":"04560","price":6.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/04560-1_aa6889e7-92b6-49ad-b30b-a44dcafef5e9.jpg?v=1778498166"}],"url":"https:\/\/www.astonandfincher.co.uk\/collections\/color-wow.oembed","provider":"Aston \u0026 Fincher","version":"1.0","type":"link"}