{"title":"Hair\/Hair Perming \u0026 Smoothing\/Perming Solutions \u0026 Neutralisers","description":"\u003cdiv style=\"position: relative;\"\u003e\n\u003cp\u003eAt Aston \u0026amp; Fincher, we offer a comprehensive range of professional perming solutions and neutralisers trusted by salons for their reliability, performance, and long-lasting results. Featuring leading brands like L’Oréal, Avec, Wella, A+F Pro, and Goldwell, our selection supports stylists in creating texture, volume, and shape with precision and care.\u003c\/p\u003e\n\u003cdiv style=\"max-height: 0; overflow: hidden; transition: max-height 0.5s ease;\" id=\"read-more-content-9\"\u003e\n\u003cp\u003eFrom classic waving systems to modern restructuring treatments, our range covers every hair type, including normal, resistant, and colour-treated hair. Each formula is designed to deliver consistent results, maintaining the ideal balance between control, condition, and style longevity.\u003c\/p\u003e\n\u003cp\u003eWith over 65 years of experience supplying the professional hair industry, Aston \u0026amp; Fincher is a trusted partner for salons across the UK. Shop online or in-store to access expertly selected perming products, along with flexible ordering and delivery options tailored to your business.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cbutton style=\"display: inline-block; color: black; cursor: pointer; text-decoration: underline; background: none; border: none; margin-top: 0.5em;\" id=\"read-more-button-9\"\u003e Read more \u003c\/button\u003e \u003cscript\u003e\n    document.getElementById(\"read-more-button-9\").addEventListener(\"click\", function () {\n      const content = document.getElementById(\"read-more-content-9\");\n      const isExpanded = content.style.maxHeight !== \"0px\" \u0026\u0026 content.style.maxHeight !== \"\";\n\n      if (isExpanded) {\n        content.style.maxHeight = \"0\";\n        this.textContent = \"Read more\";\n      } else {\n        content.style.maxHeight = \"1000px\"; \/\/ Arbitrary large value\n        this.textContent = \"Read less\";\n      }\n    });\n  \u003c\/script\u003e\n\u003c\/div\u003e","products":[{"product_id":"hara-instant-neutraliser-white-ltr","title":"A+F Pro Instant Neutraliser 1 Litre","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eA+F Pro Instant Neutraliser to achieve the perfect perm.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"A+F Pro","offers":[{"title":"Default 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waves.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"A+F Pro","offers":[{"title":"Default Title","offer_id":52777735979331,"sku":"00945","price":28.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/00945_962c1680-9185-4c36-baf7-1e34df2b6846.jpg?v=1778497489"},{"product_id":"avec-forme-protein-wave-tinted","title":"Avec Pro Protein Wave, Tinted","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"YPIH5N2\"\u003e\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eAvec Protein Wave Tinted and has a non ammonia formula especially for tinted hair with tri-protein system for healthier waves.\u003c\/p\u003e\n            \u003cp\u003e\u003c\/p\u003e\n        \u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"Avec","offers":[{"title":"Default Title","offer_id":52777736962371,"sku":"04139","price":6.45,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/04139-3_5d17a88e-ee44-4a7e-b5e7-68496f37b8ac.jpg?v=1778497435"},{"product_id":"avec-forme-protein-wave-normal","title":"Avec Pro Protein Wave, Normal","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"DYL5WFF\"\u003e\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eAvec Protein Wave Normal has a non-ammonia formula especially for normal hair with tri-protein system for healthier waves.\u003c\/p\u003e\n            \u003cp\u003e\u003c\/p\u003e\n        \u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"Avec","offers":[{"title":"Default Title","offer_id":52777736372547,"sku":"04138","price":6.45,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/04138-2_1a87afbd-d0b6-4364-a410-e50074881cc4.jpg?v=1778497435"},{"product_id":"a-f-pro-natural-wave-perming-solution-neutraliser-1-litre","title":"A+F Pro Natural Wave Perming Solution \u0026 Neutraliser 1 Litre","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eA+F Pro Natural Wave Perming Solution \u0026amp; Neutraliser twin pack to create the perfect perm.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"A+F Pro","offers":[{"title":"Default Title","offer_id":52777736044867,"sku":"02051","price":16.05,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/02051.jpg?v=1778497437"},{"product_id":"goldwell-evolution-perm-no-0","title":"Goldwell Evolution Neutral Wave Perm, No.0","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eGoldwell Evolution Neutral Wave Perm No.0 is for resistant natural hair. It combines care with a durable and bouncy wave result.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e It features neutral technology a self-balancing system with a protecting film, de-swelling Interfluid for a better hair structure and care of porous hair types and a new pleasant and fresh fragrance\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"Goldwell","offers":[{"title":"Default Title","offer_id":52777736864067,"sku":"00948","price":7.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/00948-2_b740048c-1718-475d-9cc3-d2448e95c266.jpg?v=1778497437"},{"product_id":"avec-forme-acid-wave","title":"Avec Pro Acid Wave, Regular","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"P4FFBO9\"\u003e\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eAvec Pro Acid Wave has a non-ammonia formula with tri-protein system for healthier waves.\u003c\/p\u003e\n            \u003cp\u003e\u003c\/p\u003e\n        \u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"Avec","offers":[{"title":"Default Title","offer_id":52777736536387,"sku":"04137","price":7.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/04137-2_46f9a16d-10dd-439b-9a44-bfab0abb4e88.jpg?v=1778497436"},{"product_id":"loreal-professionnel-dulcia-advanced-no1","title":"L'Oréal Professionnel Dulcia Advanced, No.1","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"L1AMP6J\"\u003e\u003cdiv data-content-type=\"html\" data-appearance=\"default\" data-element=\"main\"\u003e\n\u003cp\u003eL'Oréal Professionnel Dulcia Advanced No.1 is a professional-grade perm lotion, expertly designed to create beautiful, long-lasting curls and waves. Tailored for natural hair, this innovative formula delivers consistent, high-quality results trusted by hairdressers worldwide.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow To Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eChoose the Lotion:\u003c\/strong\u003e Assess the hair type and condition to select the appropriate Dulcia Advanced Lotion.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePreparation:\u003c\/strong\u003e Wear gloves, shampoo with L'Oréal Professionnel PRO Classics Texture Shampoo, and blot dry. Apply Presifon Advanced Protector if necessary, and wind hair onto rollers.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eApplication:\u003c\/strong\u003e Re-dampen hair with water if needed. Apply the lotion evenly to each wound section, 2-3 times directly from the bottle.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDevelopment Time:\u003c\/strong\u003e Follow precise timing based on hair type—e.g., natural hair: 15 minutes without heat.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNeutralising:\u003c\/strong\u003e After rinsing thoroughly, apply Dulcia Advanced Neutraliser on the curlers for 10 minutes. Carefully unwind curlers, massage neutraliser through lengths, and rinse for 5 minutes.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003eAchieve customised, flawless curls with professional-quality results. Dulcia Advanced No.1 empowers you to create stunning looks that last!\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"L'Oréal","offers":[{"title":"Default Title","offer_id":52777738633539,"sku":"07229","price":3.9,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/07229-1_6c4bdee1-5f1c-4ebd-800e-7bb2905accf9.jpg?v=1778497459"},{"product_id":"impression-perm-neut-normal","title":"Proclère Impression Permanent Wave and Neutraliser Pack, Normal Hair","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eProclère Impression Permanent Wave and Neutraliser Pack contains a high quality, permanent wave and neutraliser, uniquely designed and developed to bring you predictable long lasting results. \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e It delivers true to rod size results, whatever the degree of wave or curl desired. Suitable for normal hair.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"Proclère","offers":[{"title":"Default Title","offer_id":52777738502467,"sku":"00380","price":25.1,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/00380-1_11399d8e-b4cc-452e-8a41-5ad0041c56bf.jpg?v=1778497439"},{"product_id":"dulcia-advanced-kit-0","title":"L'Oréal Professionnel Dulcia Advanced, No. 0","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"VSLGJ6O\"\u003e\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eL'Oréal Professionnel Dulcia Advanced No. 0 is specially formulated for natural resistant hair. Giving long-lasting hold, delivering soft curls, waves and volume.\u003c\/p\u003e\n\u003cp\u003eAt its heart is Ionène G which penetrates deep into the hair to protect it against loss of condition. This is coupled with a protecting agent that coats the hair to lock in moisture and leave hair beautifully smooth.\u003c\/p\u003e\n            \u003cp\u003e\u003c\/p\u003e\n        \u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"L'Oréal","offers":[{"title":"Default Title","offer_id":52777739092291,"sku":"06913","price":5.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/06913-1_0755b8b6-c325-4ad6-828c-0c9fa5515eed.jpg?v=1778497440"},{"product_id":"nat-styling-glamour-0","title":"Schwarzkopf Professional Natural Styling Glamour Wave, 0","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"HDG959T\"\u003e\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eSchwarzkopf Professional Natural Styling Glamour Wave perm lotion and neutraliser. Suitable for resistant hair.\u003c\/p\u003e\n            \u003cp\u003e\u003c\/p\u003e\n        \u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"Schwarzkopf","offers":[{"title":"Default Title","offer_id":52777738797379,"sku":"04949","price":3.6,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/04949-2_7a200431-5388-4674-bf6d-10cf0b01c0a8.jpg?v=1778497594"},{"product_id":"nat-styling-glamour-1","title":"Schwarzkopf Professional Natural Styling Glamour Wave, 1","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"R20524W\"\u003e\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\u003cp\u003eSchwarzkopf Professional Natural Styling Glamour Wave perm lotion. Suitable for normal hair.\u003c\/p\u003e\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"Schwarzkopf","offers":[{"title":"Default Title","offer_id":52777738600771,"sku":"04950","price":3.6,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/04950-2_a935d5eb-e1d6-478d-9dc2-aed7d2db44a7.jpg?v=1778497440"},{"product_id":"nat-styling-classic-1-1l-neut","title":"Schwarzkopf Professional Natural Styling Classic Perm 1 and Neutraliser","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eSchwarzkopf Professional Natural Styling Classic Perm and Neutraliser creates long-lasting curls and waves simply brimming with moisture that leaves them beautifully soft. Suitable for normal hair.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"Schwarzkopf","offers":[{"title":"Default Title","offer_id":52777739059523,"sku":"004022","price":24.45,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/004022.jpg?v=1780569643"},{"product_id":"nat-styling-classic-2-1l-neut","title":"Schwarzkopf Professional Natural Styling Classic Perm 2 and Neutraliser","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eSchwarzkopf Professional Natural Styling Classic Perm and Neutraliser creates long-lasting curls and waves simply brimming with moisture that leaves them beautifully soft. Suitable for tinted or highlighted hair.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"Schwarzkopf","offers":[{"title":"Default Title","offer_id":52777739190595,"sku":"004023","price":24.45,"currency_code":"GBP","in_stock":false}]},{"product_id":"wella-straighten-it-neutraliser-1ltr","title":"Wella Professionals Straight Neutraliser 1 Litre","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eWella Professionals Straight Neutraliser is the second step in Wella's permanent straightening treatment.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":52777739551043,"sku":"07666","price":24.85,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/07666-1_81ba6d81-efd2-4108-aa22-c1fd2ca4e126.jpg?v=1778497442"},{"product_id":"dulcia-advanced-neutraliser-1l","title":"L'Oréal Professionnel Dulcia Advanced Neutraliser, 1000ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eL'Oréal Professionnel Dulcia Advanced Neutraliser is an essential part of the Dulcia Advanced range and is specifically designed to work alongside Dulcia Advanced Lotion.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e This neutraliser also aids a volumised result, including a Root Volume focused service.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'Oréal","offers":[{"title":"Default Title","offer_id":52777744236867,"sku":"00150","price":15.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/00150.jpg?v=1778497440"},{"product_id":"nat-styling-classic-0-1l-neut","title":"Schwarzkopf Professional Natural Styling Classic Perm 0 and Neutraliser","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eSchwarzkopf Professional Natural Styling Classic Perm and Neutraliser creates long-lasting curls and waves simply brimming with moisture that leaves them beautifully soft. Suitable for resistant hair.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"Schwarzkopf","offers":[{"title":"Default Title","offer_id":52777745678659,"sku":"004011","price":24.45,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/004011-6.jpg?v=1780569952"},{"product_id":"impression-perm-neut-tinted","title":"Proclère Impression Permanent Wave and Neutraliser Pack, Tinted Hair","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eProclère Impression Permanent Wave and Neutraliser Pack contains a high quality, permanent wave and neutraliser, uniquely designed and developed to bring you predictable long lasting results. \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e It delivers true to rod size results, whatever the degree of wave or curl desired. Suitable for tinted and colour treated hair.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"Proclère","offers":[{"title":"Default Title","offer_id":52777755246915,"sku":"00381","price":25.1,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/00381-2_87aef3ff-1a29-4dd6-b5cb-b9fc1758a9ef.jpg?v=1778497442"},{"product_id":"hara-instant-neutraliser-white-4-ltr","title":"A+F Pro Instant Neutraliser 4 Litre","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"NBGE48O\"\u003e\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eA+F Pro Instant Neutraliser to achieve the perfect perm.\u003c\/p\u003e\n            \u003cp\u003e\u003c\/p\u003e\n        \u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"A+F Pro","offers":[{"title":"Default Title","offer_id":52777763799363,"sku":"00985","price":11.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/00985-1_04eba0cd-9937-4a01-bce2-4a05abe7acf2.jpg?v=1778497480"},{"product_id":"avec-forme-xtra-body-acid-wave","title":"Avec Pro Acid Wave, Extra Body","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"SAP86RI\"\u003e\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eAvec Acid Wave Extra Body has a non-ammonia formula for extra body with tri-protein system for healthier waves.\u003c\/p\u003e\n            \u003cp\u003e\u003c\/p\u003e\n        \u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"Avec","offers":[{"title":"Default Title","offer_id":52777765077315,"sku":"04140","price":7.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/04140-2_06ca6761-3725-4fae-8707-388ae46714b9.jpg?v=1778497451"},{"product_id":"l-oreal-professionnel-dulcia-advanced-tonique-2t","title":"L'Oréal Professionnel Dulcia Advanced Tonique, No.2","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"OUN1N98\"\u003e\u003cdiv data-content-type=\"html\" data-appearance=\"default\" data-element=\"main\"\u003e\n\u003cp\u003eL'Oréal Professionnel Dulcia Advanced Tonique No.2 is a specialised perm lotion designed to deliver long-lasting curls and waves for sensitised hair. Trusted by professionals, this advanced formula ensures consistent, high-quality results with added care for delicate hair.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow To Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eChoose the Lotion:\u003c\/strong\u003e Evaluate the client’s scalp and hair condition to select the appropriate Dulcia Advanced Lotion.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePreparation:\u003c\/strong\u003e Always wear gloves. Shampoo with L'Oréal Professionnel PRO Classics Texture Shampoo, blot dry, and apply Presifon Advanced Protector if needed. Wind the hair onto rollers without pulling too tightly.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eApplication:\u003c\/strong\u003e Re-dampen hair with water if required. Apply the lotion evenly to each wound section, 2-3 times directly from the bottle.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDevelopment Time:\u003c\/strong\u003e Follow precise timings for sensitised hair—10 minutes without heat.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNeutralising:\u003c\/strong\u003e After rinsing thoroughly for at least 5 minutes, apply Dulcia Advanced Neutraliser to the curlers, leave for 10 minutes, carefully unwind curlers, and rinse again thoroughly for at least 5 minutes.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003ePerfect for creating soft, defined curls or waves, Dulcia Advanced Tonique No.2 is the ideal choice for professional hairdressers seeking reliable, stunning results for sensitised hair.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"L'Oréal","offers":[{"title":"Default Title","offer_id":52777766388035,"sku":"02451","price":3.9,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/02451-2_8535d31b-4b46-4cfc-9e0f-7bc63a99eae0.jpg?v=1778497438"},{"product_id":"schwarzkopf-natural-styling-creative-gel","title":"Schwarzkopf Professional Natural Styling Creative Gel 50ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eSchwarzkopf Professional Natural Styling Creative Gel makes creative and long lasting styles. \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e It re-energises tired curls, for root perming without treating hair lengths.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"Schwarzkopf","offers":[{"title":"Default Title","offer_id":52777776808259,"sku":"05894","price":5.35,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/05894_e5f0450f-4803-4470-b93a-94b4421bbc6a.jpg?v=1778497450"},{"product_id":"l-oreal-professionnel-dulcia-advanced-tonique-1t","title":"L'Oréal Professionnel Dulcia Advanced Tonique, No.1","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"D0RNBVU\"\u003e\u003cdiv data-content-type=\"html\" data-appearance=\"default\" data-element=\"main\"\u003e\n\u003cp\u003eL'Oréal Professionnel Dulcia Advanced Tonique No.1 is a professional-grade perm lotion designed for creating long-lasting, beautiful curls and waves. Tailored for natural hair, this advanced formula ensures consistent, professional-quality results.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow To Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eChoose the Lotion:\u003c\/strong\u003e Assess the hair type and condition to select the appropriate Dulcia Advanced Lotion.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePreparation:\u003c\/strong\u003e Wear gloves, shampoo with L'Oréal Professionnel PRO Classics Texture Shampoo, and blot dry. Apply Presifon Advanced Protector if required, and wind the hair onto rollers.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eApplication:\u003c\/strong\u003e Re-dampen hair with water if necessary. Apply the lotion evenly to each wound section, 2-3 times directly from the bottle.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDevelopment Time:\u003c\/strong\u003e Follow precise timings for different hair types—e.g., natural hair: 15 minutes without heat.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNeutralising:\u003c\/strong\u003e Rinse the hair thoroughly, keeping the curlers in place, for at least 5 minutes. Apply Dulcia Advanced Neutraliser to the curlers, leave for 10 minutes, unwind curlers carefully, and rinse thoroughly for 5 minutes.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003eAchieve flawless, long-lasting curls that radiate natural beauty. Dulcia Advanced Tonique No.1 is the trusted choice for professional hairdressers worldwide.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"L'Oréal","offers":[{"title":"Default Title","offer_id":52777820946755,"sku":"03820","price":3.9,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/03820-2_f92a0472-2ad1-424e-8cb5-53bfef48e742.jpg?v=1778497444"},{"product_id":"wella-professionals-creatine-wave-c-kit","title":"Wella Professionals Creatine+ Wave (C) Kit","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eWella Professionals Creatine+ Wave (C) Kit is designed for use on coloured and sensitised hair.\u003c\/p\u003e\n\u003cp\u003eFeaturing a combination of conditioning agents helps to condition the hair during the perming and straightening services for increased elasticity, bounciness and shine. With redberry rose perfume for a more pleasant experience.\u003c\/p\u003e\n\u003cp\u003eSingle application kit.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":52777920627011,"sku":"07145","price":7.4,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/07145_45161d6a-591b-4d00-98a6-161d0fd63523.jpg?v=1778497787"},{"product_id":"wella-professionals-creatine-wave-n-kit","title":"Wella Professionals Creatine+ Wave (N) Kit","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eWella Professionals Creatine+ Wave (N) Kit is designed for use on normal to resistant hair.\u003c\/p\u003e\n\u003cp\u003eFeaturing a combination of conditioning agents helps to condition the hair during the perming and straightening services for increased elasticity, bounciness and shine. With redberry rose perfume for a more pleasant experience.\u003c\/p\u003e\n\u003cp\u003eSingle application kit.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":52777920790851,"sku":"07144","price":7.4,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/07144.jpg?v=1778497736"},{"product_id":"wella-professionals-creatine-curl-c-kit","title":"Wella Professionals Creatine+ Curl (C) Kit","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eWella Professionals Creatine+ Curl (C) Kit is designed for use on coloured and sensitised hair.\u003c\/p\u003e\n\u003cp\u003eFeaturing a combination of conditioning agents helps to condition the hair during the perming and straightening services for increased elasticity, bounciness and shine. With redberry rose perfume for a more pleasant experience.\u003c\/p\u003e\n\u003cp\u003eSingle application kit.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":52777920299331,"sku":"07127","price":7.4,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/07127_ac56f633-3837-4e36-9896-58f1b3f9b5b9.jpg?v=1778497743"},{"product_id":"schwarzkopf-professional-natural-styling-glamour-wave-perm-lotion-2-80ml","title":"Schwarzkopf Professional Natural Styling Glamour Wave Perm Lotion 2, 80ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"PT3BXMR\"\u003e\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\u003cp\u003eSchwarzkopf Professional Natural Styling Glamour Wave perm lotion. Suitable for tinted hair.\u003c\/p\u003e\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"Schwarzkopf","offers":[{"title":"Default Title","offer_id":52778082861379,"sku":"04969","price":3.6,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/04969-1_ef24ae0a-89d8-431d-9e5f-b14743b8bf19.jpg?v=1778498109"}],"url":"https:\/\/www.astonandfincher.co.uk\/collections\/hair-hair-perming-smoothing-perming-solutions-neutralisers.oembed","provider":"Aston \u0026 Fincher","version":"1.0","type":"link"}