{"title":"L'Oréal","description":null,"products":[{"product_id":"l-oreal-professionnel-inoa-carmilane-60g","title":"L'Oréal Professionnel Inoa Carmilane 60g","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eL'Oréal Professionnel Inoa is an ammonia free permanent hair colour that provides uncompromised comfort and rich, luscious colour. This new colour delivery mechanism uses mineral oil to act as the catalyst for depositing colour on the strands, which means it is gentler on the hair, and the scalp is also protected.\u003c\/p\u003e\n\u003cp\u003eThe hair can be lightened or darkened by 3 shades, and this revolutionary system even covers 100% of grey hair while leaving the hair feeling intensely nourished and hydrated with sublime shine.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'Oréal","offers":[{"title":"C4.62 Red Iridescent Brown","offer_id":52777153626435,"sku":"109462","price":11.25,"currency_code":"GBP","in_stock":true},{"title":"C5.6 Light Red Brown","offer_id":52777153691971,"sku":"10956","price":5.0,"currency_code":"GBP","in_stock":true},{"title":"C5.62 Light Extra Iridescent Red Brown","offer_id":52777153790275,"sku":"1090562","price":11.25,"currency_code":"GBP","in_stock":true},{"title":"C6.64 Dark Red Copper Blonde","offer_id":52777153823043,"sku":"1090664","price":5.0,"currency_code":"GBP","in_stock":true},{"title":"C6.66 Dark Extra Red Deep Blonde","offer_id":52777153888579,"sku":"1090666","price":11.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/loreal_inoa_carmilane_tube.jpg?v=1778496091"},{"product_id":"l-oreal-professionnel-inoa-fundamentals-60g","title":"L'Oréal Professionnel Inoa Fundamentals 60g","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eL'Oréal Professionnel Inoa is an ammonia free permanent hair colour that provides uncompromised comfort and rich, luscious colour. This new colour delivery mechanism uses mineral oil to act as the catalyst for depositing colour on the strands, which means it is gentler on the hair, and the scalp is also protected.\u003c\/p\u003e\n\u003cp\u003eThe hair can be lightened or darkened by 3 shades, and this revolutionary system even covers 100% of grey hair while leaving the hair feeling intensely nourished and hydrated with sublime shine.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'Oréal","offers":[{"title":"9.3 Very Light Golden Blonde","offer_id":52777153593667,"sku":"11393","price":11.25,"currency_code":"GBP","in_stock":true},{"title":"5.3 Light Golden Brown","offer_id":52777153659203,"sku":"11353","price":11.25,"currency_code":"GBP","in_stock":true},{"title":"6.3 Dark Golden Blonde","offer_id":52777153724739,"sku":"11363","price":11.25,"currency_code":"GBP","in_stock":true},{"title":"7.3 Golden Blonde","offer_id":52777153757507,"sku":"11373","price":11.25,"currency_code":"GBP","in_stock":true},{"title":"8.3 Light Golden Blonde","offer_id":52777153855811,"sku":"11383","price":11.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/loreal_inoa_tube.jpg?v=1778496096"},{"product_id":"l-oreal-professionnel-inoa-supreme-60g","title":"L'Oréal Professionnel Inoa Supreme 60g","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eL'Oréal Professionnel Inoa Supreme is a permanent hair colour enriched with oil, which is delivered to the heart of the hair, leaving beautiful, age-defying colour that’s bright and looks natural.\u003c\/p\u003e\n\u003cp\u003eThe technology balances the combination of shades perfectly to complement aging skin tones. The colour also helps provide texture to hair for a fuller look, for hair that has thinned over time.\u003c\/p\u003e\n\u003cp\u003eInoa Supreme leaves hair feeling conditioned with sublime colour radiance until your next colour appointment.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'Oréal","offers":[{"title":"9.13 Pure Diamond","offer_id":52777154249027,"sku":"110913","price":5.0,"currency_code":"GBP","in_stock":false},{"title":"9.31 White Sand","offer_id":52777154281795,"sku":"110931","price":5.0,"currency_code":"GBP","in_stock":false},{"title":"9.32 Beige Cashmere","offer_id":52777154347331,"sku":"110932","price":5.0,"currency_code":"GBP","in_stock":false},{"title":"10.13 Crystal Diamond","offer_id":52777154380099,"sku":"1101013","price":5.0,"currency_code":"GBP","in_stock":false},{"title":"6.13 Sequoia Bark","offer_id":52777154445635,"sku":"110613","price":5.0,"currency_code":"GBP","in_stock":false},{"title":"6.23 Cedar Blend","offer_id":52777154478403,"sku":"110623","price":5.0,"currency_code":"GBP","in_stock":false},{"title":"6.31 Soft Amaretto","offer_id":52777154511171,"sku":"110631","price":5.0,"currency_code":"GBP","in_stock":false},{"title":"7.31 Smooth Maple","offer_id":52777154543939,"sku":"110731","price":5.0,"currency_code":"GBP","in_stock":false},{"title":"7.32 Royal Blond","offer_id":52777154576707,"sku":"110732","price":5.0,"currency_code":"GBP","in_stock":false},{"title":"7.34 Cognac Liqueur","offer_id":52777154609475,"sku":"110734","price":5.0,"currency_code":"GBP","in_stock":false},{"title":"8.13 Golden Ashes","offer_id":52777154642243,"sku":"110813","price":5.0,"currency_code":"GBP","in_stock":false},{"title":"8.23 Champagne Diamond","offer_id":52777154675011,"sku":"110823","price":5.0,"currency_code":"GBP","in_stock":false},{"title":"8.32 Precious Opal","offer_id":52777154707779,"sku":"110832","price":5.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/inoasupreme_0426_139a3c20-5721-4866-a516-743b15ed2bf1.jpg?v=1778496179"},{"product_id":"majicontrast","title":"L'Oréal Professionnel Majicontrast 50ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eL'Oréal Professionnel Majicontrast is a great choice when you're looking to add flashes of red to a dark base hair colour whether natural or tinted. Its formula has a very high degree of lift which means you don't need to pre-lighten and that it gives really intense results.\u003c\/p\u003e\n\u003cp\u003eIt'll work best on natural base shades 1–5 or coloured base shades 3–5, with results being more subtle on coloured hair. Developing in just 15 minutes under heat.\u003c\/p\u003e\n\u003cp\u003eMajicontrast should be mixed in a 1 to 1.5 ratio, i.e. 50ml (1 tube) of Majicontrast + 75ml of L'Oréal Professionnel Cream Oxydant 20, 30 or 40 volume when colouring natural hair or 50ml (1 tube) of Majicontrast + 75ml of L'Oréal Professionnel Cream Oxydant 20 volume when colouring hair previously coloured with a dark shade.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'Oréal","offers":[{"title":"Magenta Red","offer_id":52777155494211,"sku":"032250","price":10.85,"currency_code":"GBP","in_stock":false},{"title":"Red","offer_id":52777155559747,"sku":"032201","price":10.85,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/majicontrast_1_5269e679-fbf2-4aca-9b5d-529167eea57b.jpg?v=1778496073"},{"product_id":"majirel-high-lift-50ml","title":"L'Oréal Professionnel Majirel High Lift 50ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eL'Oréal Professionnel Majirel High Lift offers an array of different shades of blonde, from ultra-cool tones to luminous platinum blondes, in only one step. Our coolest and most neutralising blonde shades tailor-made for you by your colourist. \n\u003c\/p\u003e\n\u003cp\u003e \n\u003c\/p\u003e\n\u003cp\u003eEnriched with Ionène G and Incell technology, the formula helps take care of the hair fibre providing silky soft feeling hair with up to 4.5 levels of lift. Enhanced with Icium+, a new iridescent colourant used for the first time in our products. The formula provides extra neutralisation delivering shimmering icy cool results.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'Oréal","offers":[{"title":"Violet","offer_id":52777158967619,"sku":"991V","price":10.9,"currency_code":"GBP","in_stock":false},{"title":"Ash","offer_id":52777159033155,"sku":"991A","price":10.9,"currency_code":"GBP","in_stock":false},{"title":"Ash Violet","offer_id":52777159098691,"sku":"991AV","price":10.9,"currency_code":"GBP","in_stock":false},{"title":"Ash+","offer_id":52777159131459,"sku":"991A+","price":10.9,"currency_code":"GBP","in_stock":false},{"title":"Violet Ash","offer_id":52777159229763,"sku":"30519","price":10.9,"currency_code":"GBP","in_stock":false},{"title":"Violet+","offer_id":52777159295299,"sku":"30520","price":10.9,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/majirelhl_1_1_ceb42a12-618b-4b94-809a-2abf5bf43f75.jpg?v=1778496121"},{"product_id":"majirouge-carmin","title":"L'Oréal Professionnel Majirouge Carmilane 50ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eL'Oréal Professionnel Majirouge Carmilane is part of L'Oréal's Majirouge range of permanent hair colour that gives fabulous, intense results for vibrant reds. Thanks to their exclusive technology, a molecule called Carmilane, this forms an incredibly strong bond with the hair fibre which helps to secure the colour deep within it.\n\u003c\/p\u003e\n\u003cp\u003e \n\u003c\/p\u003e\n\u003cp\u003eThe result is red with a unique, multi-dimensional structure with L'Oréal's best ever fade-resistance and gives perfect coverage of up to 100% white hair. For best results mix with L'Oréal Professionnel Oxydant Cream Peroxide.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'Oréal","offers":[{"title":"C6.66 Dark Red Blonde","offer_id":52777163817283,"sku":"116666","price":10.85,"currency_code":"GBP","in_stock":false},{"title":"C5.60 Intense Light Red Brown","offer_id":52777163882819,"sku":"116560","price":10.85,"currency_code":"GBP","in_stock":false},{"title":"C5.20 Light Extra Burgundy Brown","offer_id":52777163948355,"sku":"102C520","price":10.85,"currency_code":"GBP","in_stock":true},{"title":"C4.60 Intense Red Brown","offer_id":52777164013891,"sku":"102C460","price":10.85,"currency_code":"GBP","in_stock":false},{"title":"C6.64 Dark Red Copper Blonde","offer_id":52777164046659,"sku":"116664","price":10.85,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/majirougecarm_f7392342-ca80-4a80-a078-6afb094b0ab1.jpg?v=1778496116"},{"product_id":"majirouge","title":"L'Oréal Professionnel Majirel Majirouge 50ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eL'Oréal Professionnel Majirel Majirouge is permanent colour for bright, vibrant and intense red tones which stay true and are long-lasting. Ideal for all-over reds and high-fashion partial techniques. Lightens up to 3 levels and provides perfect coverage of white hair. Revolutionary Rubilane and DM5 technologies offer pure and intense reflects within selected copper and red shades.\n\u003c\/p\u003e\n\u003cp\u003e \n\u003c\/p\u003e\n\u003cp\u003eMixing: Majirouge should be mixed in a 1 to 1.5 ratio, i.e. 50ml (1 tube) of Majirouge + 75ml of L'Oréal Professionnel Cream Oxydant 20 volume to darken or lighten up to 2 levels. To lighten up to 3 levels, choose L'Oréal Professionnel Cream Oxydant 30 volume. Mix until a rich creamy texture is obtained. For white hair coverage, mix with Majirel golden basic.\n\u003c\/p\u003e\n\u003cp\u003e \n\u003c\/p\u003e\n\u003cp\u003eApplication: Wearing suitable disposable gloves, apply to dry, unwashed hair.\n\u003c\/p\u003e\n\u003cp\u003e \n\u003c\/p\u003e\n\u003cp\u003eDevelopment: 35 minutes. \n\u003c\/p\u003e\n\u003cp\u003e \n\u003c\/p\u003e\n\u003cp\u003eRinsing: Emulsify, rinse thoroughly, and shampoo.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'Oréal","offers":[{"title":"4.20 Extra Burgundy Brown","offer_id":52777173909827,"sku":"102420","price":10.85,"currency_code":"GBP","in_stock":true},{"title":"5.56 Light Extra Mahogany Red Brown","offer_id":52777173942595,"sku":"102556","price":10.85,"currency_code":"GBP","in_stock":false},{"title":"5.62 Light Extra Iridescent Red Brown","offer_id":52777173975363,"sku":"102562","price":10.85,"currency_code":"GBP","in_stock":false},{"title":"6.66 Dark Extra Red Blonde","offer_id":52777174008131,"sku":"102666","price":10.85,"currency_code":"GBP","in_stock":false},{"title":"7.45 Extra Copper Mahogany Blonde","offer_id":52777174040899,"sku":"102745","price":10.85,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/majirouge_b1d8ec73-2c0a-4288-b7f9-85c91a05f60d.jpg?v=1778496099"},{"product_id":"l-oreal-professionnel-majirel-le-bronze-50ml","title":"L'Oréal Professionnel Majirel Le Bronze 50ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eL'Oréal Professionnel Majirel is a permanent colour for perfect colour results, even from roots to ends. Incell and Ionene G strengthen and re-inforce the hair by reaching the surface, cuticle and cortex. As a result, hair is healthier and stronger from the inside, balanced form the roots to the ends and endowed with a smooth and shiny surface. Lightens up to 3 levels with perfect coverage of white hair. Includes 9 reflect families.\u003c\/p\u003e\n\u003cp\u003eMixing: Majirel should be mixed in a 1 to 1.5 ratio i.e. 50ml (1 tube) of Majirel + 75ml of L'Oréal Professionnel Cream Oxydant 20 volume to darken or lighten up to 2 levels. To lighten up to 3 levels choose L'Oréal Professionnel Cream Oxydant 30 volume. Mix until a rich creamy texture is obtained.\u003c\/p\u003e\n\u003cp\u003eApplication: Apply to the roots of dry, unwashed hair with a tint brush. Before applying to the lengths and ends, add 10-15ml of warm water to the remaining mixture.\u003c\/p\u003e\n\u003cp\u003eIf the colour of the lengths and ends is only slightly faded: take through to the lengths and ends 5 minutes before the end of the development time.\u003c\/p\u003e\n\u003cp\u003eIf the colour of the lengths and ends is missing reflect: leave on for 20 minutes and then take through to the lengths and ends for 15 minutes.\u003c\/p\u003e\n\u003cp\u003eIf the colour of the lengths and ends is completed faded: take through immediately.\u003c\/p\u003e\n\u003cp\u003eDevelopment: 35 minutes.\u003c\/p\u003e\n\u003cp\u003eRinsing: Rinse hair thoroughly until water runs clear.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'Oréal","offers":[{"title":".02 Opal Bronze","offer_id":52777280799043,"sku":"10002","price":10.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/majirellebronze_3be519ff-548f-4964-82e3-2310b54d3900.jpg?v=1778496070"},{"product_id":"l-oreal-professionnel-majirel-nude-ombre-collection-50ml","title":"L'Oréal Professionnel Majirel Nude Ombré 50ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eNude Ombré by Majirel, are 4 must have mocha and beige shades that match all bases for a natural timeless result.\u003c\/p\u003e\n\u003cp\u003eL'Oréal Professionnel Majirel is a permanent colour for perfect colour results, even from roots to ends. Incell and Ionene G strengthen and re-inforce the hair by reaching the surface, cuticle and cortex. As a result, hair is healthier and stronger from the inside, balanced form the roots to the ends and endowed with a smooth and shiny surface. Lightens up to 3 levels with perfect coverage of white hair. Includes 9 reflect families.\u003c\/p\u003e\n\u003cp\u003eMixing: Majirel should be mixed in a 1 to 1.5 ratio i.e. 50ml (1 tube) of Majirel + 75ml of L'Oréal Professionnel Cream Oxydant 20 volume to darken or lighten up to 2 levels. To lighten up to 3 levels choose L'Oréal Professionnel Cream Oxydant 30 volume. Mix until a rich creamy texture is obtained.\u003c\/p\u003e\n\u003cp\u003eApplication: Apply to the roots of dry, unwashed hair with a tint brush. 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For Professionnel use.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'Oréal","offers":[{"title":"20 Vol (6%)","offer_id":52777294037315,"sku":"00183","price":11.8,"currency_code":"GBP","in_stock":true},{"title":"30 Vol (9%)","offer_id":52777294070083,"sku":"10184","price":11.8,"currency_code":"GBP","in_stock":true},{"title":"40 Vol (12%)","offer_id":52777294102851,"sku":"00499","price":11.8,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/lorealbsnutri_1.jpg?v=1778496169"},{"product_id":"loreal-professionnel-diactivateur-1-litre","title":"L'Oréal Professionnel Diactivateur 1 Litre","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eL'Oréal Professionnel Diactivateur is a cream peroxide perfect for Dia Light and Dia Richesse colours.\u003c\/p\u003e\n\u003cp\u003eL'Oréal have being supplying the beauty trade for over a century, with their success built upon high quality salon Professionnel products.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'Oréal","offers":[{"title":"6 Vol (1.8%)","offer_id":52777293644099,"sku":"04153","price":12.7,"currency_code":"GBP","in_stock":true},{"title":"15 Vol (4.5%)","offer_id":52777293676867,"sku":"04322","price":12.7,"currency_code":"GBP","in_stock":true},{"title":"9 Vol (2.7%)","offer_id":52777293709635,"sku":"04154","price":12.7,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/lorealdiact1litre.jpg?v=1778496175"},{"product_id":"l-oreal-professionnel-hair-touch-up-75ml","title":"L'Oréal Professionnel Hair Touch Up 75ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eL'Oréal Professionnel Hair Touch Up is formulated with make-up pigments and blends seamlessly with your hair to give a great coverage.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eYou are able to wash it out in one shampoo and the fine nozzle is easy to apply. 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price":12.8,"currency_code":"GBP","in_stock":true},{"title":"8.33","offer_id":54376014840131,"sku":"069833","price":12.8,"currency_code":"GBP","in_stock":true},{"title":"9.3","offer_id":54376014872899,"sku":"069093","price":12.8,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/dia-color-box_tube_3_3_d7c15380-a002-4c88-a2df-c0e329a7bfb8.jpg?v=1778496941"},{"product_id":"majimeche-tube-50ml","title":"L'Oréal 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The result is beautiful blondes with touchable softness.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'Oréal","offers":[{"title":"Default Title","offer_id":52777667166531,"sku":"00178","price":31.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/00178_620a27c3-a7c9-48e0-97a9-42332ca8ae02.jpg?v=1778497265"},{"product_id":"platinium-paste-plus-500g","title":"L'Oréal Professionnel Blond Studio 7 Platinium Plus Lightening Paste 500g","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eL'Oréal Professionnel Bond Studio Platinium Plus Lightening Paste is a conditioning lightening paste that works 20% faster than the L'Oréal Platinium paste or traditional lightening powders, for efficient results that don't compromise on quality.\u003c\/p\u003e\n\u003cp\u003eIt's formulated with nutri-cerides for strong, nourished cuticles and white beeswax for smooth, soft hair fibres. 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Contains 200 sheets.\u003c\/p\u003e\n            \u003cp\u003e\u003c\/p\u003e\n        \u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"L'Oréal","offers":[{"title":"Default Title","offer_id":52777672507715,"sku":"00148","price":14.75,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/00148_e08bb605-3f33-4abc-abb4-96c4743d190d.jpg?v=1778497286"},{"product_id":"luo-releaser-1ltr","title":"L'Oréal Professionnel Luocolor Releaser, 25 Vol 1000ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eL'Oréal Professionnel Luocolor Releaser is specially formulated to get the best results when used with Luocolor.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e Stronger or weaker peroxides will result in colour that is either less durable or less translucent than the fresh, multi-dimensional colour that Luocolor can achieve.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'Oréal","offers":[{"title":"Default Title","offer_id":52777682075971,"sku":"00157","price":2.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/00157-1_4b284de6-123b-450d-9a8a-45f65d131b0a.jpg?v=1778497334"},{"product_id":"diarichesse-1-black","title":"L'Oréal Professionnel Dia Richesse, 1 Black 50ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"OEE8Y9S\"\u003e\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eL'Oréal Professionnel Dia Richesse is an ammonia-free semi-permanent colour, with white hair coverage of up to 70% on base shades. Rich, deep reflects and exceptional softness.\u003c\/p\u003e\n\u003cp\u003eMixing: Wearing suitable disposable gloves, Dia Richesse should be mixed in a 1 to 1.5 ratio, i.e. 50ml (1 tube) Dia Richesse + 75ml of Diactivateur 6, 9 or 15 volume. Mix in a Dia applicator bottle or mixing bowl. Mix until a creamy gel texture is obtained.\u003c\/p\u003e\n\u003cp\u003eApplication: Wearing suitable disposable gloves apply quickly to dry hair.\u003c\/p\u003e\n\u003cp\u003eDevelopment: 20 minutes (or according to service).\u003c\/p\u003e\n\u003cp\u003eRinsing: Emulsify, rinse thoroughly and shampoo.\u003c\/p\u003e\n\u003cp\u003eTechnical uses: For natural hair, for white hair and returning back to natural base.\u003c\/p\u003e\n            \u003cp\u003e\u003c\/p\u003e\n        \u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"L'Oréal","offers":[{"title":"Default Title","offer_id":52777690825027,"sku":"99601","price":2.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/99601_acd018a9-85f9-481b-b8fe-65f505ddcb15.jpg?v=1778497327"},{"product_id":"majirel-hi-lift-gold","title":"L'Oréal Professionnel Majirel High Lift, Gold 50ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eL'Oréal Professionnel Majirel High Lift offers an array of different shades of blonde, from ultra-cool tones to luminous platinum blondes, in only one step. Our coolest and most neutralising blonde shades tailor-made for you by your colourist. \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e Enriched with Ionène G and Incell technology, the formula helps take care of the hair fibre providing silky soft feeling hair with up to 4.5 levels of lift. Enhanced with Icium+, a new iridescent colourant used for the first time in our products. The formula provides extra neutralisation delivering shimmering icy cool results.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'Oréal","offers":[{"title":"Default Title","offer_id":52777696493891,"sku":"991GI","price":4.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/991gi_1_d4ad69b9-b041-46fc-a7c3-ec222bbd7fc0.jpg?v=1778497342"},{"product_id":"tecni-art-pli-thick-125ml","title":"L'Oréal Professionnel Tecni.ART Pli Spray 190ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eL'Oréal Professionnel Tecni.ART Pli Spray is a Strong hold, heat-activated setting spray. Film-enhancing polymers and cationic conditioning technology. Activated by heat, lock in texture with a natural feel. Perfect to create curls and waves.\u003c\/p\u003e\n\u003cp\u003eSpray on to damp or dry hair liberally before using rollers or other heated styling tools. When using rollers, allow the hair to cool completely before removing rollers for maximum texture.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'Oréal","offers":[{"title":"Default Title","offer_id":52777698525507,"sku":"03289","price":15.3,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/03289-2_7f957faf-72b9-48a5-938e-58bdbca85e3c.jpg?v=1778497364"},{"product_id":"majirel-8-8","title":"L'Oréal Professionnel Majirel, 8.8 Light Mocha Blonde 50ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eL'Oréal Professionnel Majirel is a permanent colour for perfect colour results, even from roots to ends. Incell and Ionene G strengthen and re-inforce the hair by reaching the surface, cuticle and cortex. As a result, hair is healthier and stronger from the inside, balanced form the roots to the ends and endowed with a smooth and shiny surface. Lightens up to 3 levels with perfect coverage of white hair. Includes 9 reflect families.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eMixing: Majirel should be mixed in a 1 to 1.5 ratio i.e. 50ml (1 tube) of Majirel + 75ml of L'Oréal Professionnel Cream Oxydant 20 volume to darken or lighten up to 2 levels. To lighten up to 3 levels choose L'Oréal Professionnel Cream Oxydant 30 volume. Mix until a rich creamy texture is obtained. \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eApplication: Apply to the roots of dry, unwashed hair with a tint brush. Before applying to the lengths and ends, add 10-15ml of warm water to the remaining mixture.\u003c\/p\u003e\n\u003cp\u003eIf the colour of the lengths and ends is only slightly faded: take through to the lengths and ends 5 minutes before the end of the development time.\u003c\/p\u003e\n\u003cp\u003eIf the colour of the lengths and ends is missing reflect: leave on for 20 minutes and then take through to the lengths and ends for 15 minutes.\u003c\/p\u003e\n\u003cp\u003eIf the colour of the lengths and ends is completed faded: take through immediately.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eDevelopment: 35 minutes.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eRinsing: Rinse hair thoroughly until water runs clear.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'Oréal","offers":[{"title":"Default Title","offer_id":52777699836227,"sku":"10088","price":10.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/10088_1.jpg?v=1778497331"},{"product_id":"tecni-art-liss-control-serum","title":"L'Oréal Professionnel Tecni.ART Liss Control+ 50ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eL'Oréal Professionnel Tecni.ART Liss Control+ is a very light, intense control smoothing serum with hydro-protect and silicone to control volume with enhanced definition, to smooth each hair fibre with a natural-looking shine. It gives up to 24-hour anti-frizz protection, softness and natural-looking shine to any style. Best for thick, frizzy, wavy or difficult to manage hair.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e Rub a few pumps between hands and work through the lengths of towel-dried hair. Blow-dry smooth or leave to dry naturally. Always apply with hands to mid-lengths of hair; serum applied too close to roots can create an oily look.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'Oréal","offers":[{"title":"Default Title","offer_id":52777703997763,"sku":"04413","price":13.3,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/00141-1.jpg?v=1778497445"},{"product_id":"l-oreal-professionnel-tecni-art-wild-crepage-de-chignon-250ml","title":"L'Oréal Professionnel Tecni.ART Crepage de Chignon 250ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eL'Oréal Professionnel Tecni.ART Crepage de Chignon is designed to create the elusive 'wild mane' effect. It supplies texture and volume with a matte finish.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003eBlended with calcium carbonate and a fixing, non-ionic polymer to help create maximum volume with a beachy, undone style. Shake well before use.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'Oréal","offers":[{"title":"Default Title","offer_id":52777707405635,"sku":"06802","price":5.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/06802_1_2bbde2ce-d25d-4a7c-aee4-6a00e280a782.jpg?v=1778497359"},{"product_id":"tecni-art-air-fix-250ml","title":"L'Oréal Professionnel Tecni.ART Air Fix 250ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eL'Oréal Professionnel Tecni.ART Air Fix is an extra strong hold fixing spray. Ionic neutralising system, hi-shine resolution complex and UV filters to create long-lasting anti-frizz protection with a strong hold and a natural-looking shiny finish. Easy to brush out, with no visible residue.\u003c\/p\u003e\n\u003cp\u003eThe anionic formula acts like an anti-static shield for long-lasting anti-frizz protection, even in humid conditions. Shine and hold polymers support the style with an extra strong hold and shine effect. Protection from sun exposure.\u003c\/p\u003e\n\u003cp\u003eSpray over dry hair for instant, extra strong long-lasting hold and anti-frizz protection. To prevent static on towel-dried hair, spray air fix into hands then gently wipe over flyaway hairs.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'Oréal","offers":[{"title":"Default Title","offer_id":52777707798851,"sku":"6404","price":5.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/00188-1.jpg?v=1778497360"},{"product_id":"elnett-hairspray-strong-500ml","title":"L'Oréal Professionnel Elnett, Supreme Hold 500ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TWOBRF8\"\u003e\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eL'Oréal Professionnel Elnett Supreme Hold features a microfine diffuser. Finishes styles for beautiful shine and brushes out easily allowing endless working and re-working.\u003c\/p\u003e\n            \u003cp\u003e\u003c\/p\u003e\n        \u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"L'Oréal","offers":[{"title":"Default Title","offer_id":52777712156995,"sku":"04441","price":7.3,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/04441_1_11b73a85-91ff-4f34-ad29-03be76f7ad2a.jpg?v=1778497356"},{"product_id":"tecni-art-volume-lift-mousse","title":"L'Oréal Professionnel Tecni.ART Volume Lift 250ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eL'Oréal Professionnel Tecni.ART Volume Lift is a medium hold, directional spray mousse for root volume. Cationic and anionic fixing polymers which provide volume and hold with a soft, weightless feel. Lifts the roots with an airy volume whilst leaving lengths and ends feeling supple and light.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e Apply to towel-dried hair. Shake the can well and hold it upright. Spray into the root area from a few centimetres away and work into the hair before blow-drying. Apply in different areas for a more varied texture throughout the roots.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'Oréal","offers":[{"title":"Default Title","offer_id":52777712222531,"sku":"00601","price":11.4,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/00601-1_c1200da6-7dc7-4c63-90d1-9b90d2338e25.jpg?v=1778497364"},{"product_id":"tecni-art-liss-control-cream-150ml","title":"L'Oréal Professionnel Tecni.ART Liss Control Cream 150ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eL'Oreal Professionnel Tecni.ART Liss Control Cream is a smoothing gel-cream. \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e A 24-hour frizz tamer, this soft cream controls and smoothes frizzy, wavy, rebellious hair, giving softness and shine with a light hold.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'Oréal","offers":[{"title":"Default Title","offer_id":52777712353603,"sku":"04411","price":15.3,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/00146-1_0dba9b94-b38e-4175-bfde-08b4a81a3c14.jpg?v=1778497359"},{"product_id":"tecni-art-ahead-glue-150ml","title":"L'Oréal Professionnel Tecni.ART Glue 150ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eL'Oréal Professionnel Tecni.ART Glue is an ultimate hold, structurising fibre gel using polisculpt wax and active ingredients. A gel to defy gravity for extreme styles with a natural-looking shiny finish.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e Apply in small amounts throughout the hair or section by section. Reapply and rework as needed. Twist the hair with glue for a spiky look. Also great for updo’s.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'Oréal","offers":[{"title":"Default Title","offer_id":52777712746819,"sku":"00179","price":5.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/00179.jpg?v=1778497361"},{"product_id":"tecni-art-fix-anti-frizz-250ml","title":"L'Oréal Professionnel Tecni.ART Fix Anti-Frizz 250ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eL'Oréal Professionnel Tecni.ART Fix Anti-Frizz is a strong hold, anti-humidity fixing spray. Ionic neutralising system, hi-shine resolution complex and UV filters. Up to 24-hour anti-humidity, anti-frizz protection with long-lasting hold and a natural-looking shiny finish. Easy to brush out, with no visible residue. Ionic neutralising system acts to neutralise excess positive charges with an anionic spray.\u003c\/p\u003e\n\u003cp\u003eThe anionic formula acts like an anti-static shield for long-lasting anti-frizz protection, even in humid conditions. Shine and hold polymers support the style with an extra strong hold and shine effect. Protection from sun exposure.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003eSpray over dry hair for instant long-lasting hold and anti-frizz protection. Perfect for hair types that have a tendency to regain frizz in humid environments.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'Oréal","offers":[{"title":"Default Title","offer_id":52777714614595,"sku":"6403","price":11.4,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/00509-1_1_4c632943-7d94-4eeb-b2a1-ed1425a6216d.jpg?v=1778497540"},{"product_id":"l-oreal-professionnel-tecni-art-wild-stylers-scruff-me-150ml","title":"L'Oréal Professionnel Tecni.ART Scruff Me 150ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eL'Oréal Professionnel Tecni.ART Scruff Me gives a dishevelling gelée, tousled effect that gives hair movement. No rough touch. Up to 24hr Hold.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e Great for layering, Scruff Me can be used to create any wild look, on any hair type. Imagine a tousled, undisciplined look and let your mane go wild.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'Oréal","offers":[{"title":"Default Title","offer_id":52777715204419,"sku":"06807","price":5.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/06807_1_1.jpg?v=1778497402"},{"product_id":"tecni-art-constructor-150ml","title":"L'Oréal Professionnel Tecni.ART Constructor 150ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eL'Oréal Professionnel Tecni.ART Constructor is a medium hold heat protection spray using Heat Optimising Technology and ceramides. Thermo-texturising agents protect the hair from heat whilst nourishing the surface for a smooth, silky feel.\u003c\/p\u003e\n\u003cp\u003eSpray throughout damp or dry hair, section by section, and vlow-dry, curl or straighten.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'Oréal","offers":[{"title":"Default Title","offer_id":52777715630403,"sku":"00163","price":14.4,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/00163-1.jpg?v=1778497389"},{"product_id":"l-oreal-professionnel-tecni-art-beach-waves-texturising-salt-spray-150ml","title":"L'Oréal Professionnel Tecni.ART Beach Waves Texturising Salt Spray 150ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eL'Oréal Professionnel Tecni.ART Beach Waves Texturising Salt Spray has a hold factor of 2 and gives that fresh from the beach effect, for sexy, tousled hair with a matt finish.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e Whether you apply at night and leave for a messy-chic finish, or spray before barrel curling for an added texturised effect. This styling essential is perfect for a matte, chic look on any hair type.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'Oréal","offers":[{"title":"Default Title","offer_id":52777719234883,"sku":"6409","price":15.3,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/06819-1_b102adfe-3353-4c62-963c-13ecdcda85c5.jpg?v=1778497360"},{"product_id":"l-oreal-tecni-art-volume-extra-matte-mousse","title":"L'Oréal Professionnel Tecni.ART Full Volume Extra 250ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eL'Oréal Professionnel Tecni.ART Full Volume Extra is an extra strong hold, blow-dry volume mousse. Volume actives, ceramides and UV filters give movement-boosting action on the hair fibre with protection from sun-exposure. Creates big boudoir hair and overall volume without weighing the hair down.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e Apply to towel-dried hair. Shake the can well and hold upside down. Release 1-2 mandarin sized amounts into hands. Spread evenly through hair with a comb or fingers and blow-dry in. Use through lengths and ends to help increase movement and create density in the hair before finishing.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'Oréal","offers":[{"title":"Default Title","offer_id":52777717727555,"sku":"00518","price":11.4,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/00518-1_1ae304fe-0f86-4299-a0ca-6f4a40e0ac2e.jpg?v=1778497401"},{"product_id":"tecni-art-ahead-web-150ml","title":"L'Oréal Professionnel Tecni.ART Web Paste 150ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eL'Oréal Professionnel Tecni.ART Web Paste is an extra strong hold ultra-fibrous sculpting wax-paste. Intelligent fibres give an elastic-like hold to any style to mould, shape and define the hair with a natural-looking shiny finish.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003eApply to dry hair. Warm a small amount between hands to create web-like fibres, then work product through the hair and sculpt into shape. After rubbing web in palms, gently clap hands together to create the fibres and lay them over the hair before styling.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'Oréal","offers":[{"title":"Default Title","offer_id":52777723167043,"sku":"6407","price":15.3,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/07891-1_9495f3de-1c54-4700-b0e9-bee81f5aceff.jpg?v=1778497364"},{"product_id":"tecni-art-fix-design-200ml","title":"L'Oréal Professionnel Tecni.ART Fix Design 200ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eL'Oréal Professionnel Tecni.ART Fix Design is an extra strong hold, directional fixing spray. A pump spray for high precision applications, containing anionic polymer and UV filter technology, to fix the hair with a natural-looking shine which holds all day.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e Spritz approximately 15cm from hair, during or after construction to create and finish styles. Spray from root to tip to create a thicker diameter on each strand and ensure even coverage.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'Oréal","offers":[{"title":"Default Title","offer_id":52777725329731,"sku":"00187","price":11.4,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/00187-2_d888f20f-c875-4424-bd4e-fdcb201a8ff4.jpg?v=1778497359"},{"product_id":"loreal-professionnel-dulcia-advanced-no1","title":"L'Oréal Professionnel Dulcia Advanced, No.1","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"L1AMP6J\"\u003e\u003cdiv data-content-type=\"html\" data-appearance=\"default\" data-element=\"main\"\u003e\n\u003cp\u003eL'Oréal Professionnel Dulcia Advanced No.1 is a professional-grade perm lotion, expertly designed to create beautiful, long-lasting curls and waves. Tailored for natural hair, this innovative formula delivers consistent, high-quality results trusted by hairdressers worldwide.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow To Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eChoose the Lotion:\u003c\/strong\u003e Assess the hair type and condition to select the appropriate Dulcia Advanced Lotion.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePreparation:\u003c\/strong\u003e Wear gloves, shampoo with L'Oréal Professionnel PRO Classics Texture Shampoo, and blot dry. Apply Presifon Advanced Protector if necessary, and wind hair onto rollers.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eApplication:\u003c\/strong\u003e Re-dampen hair with water if needed. Apply the lotion evenly to each wound section, 2-3 times directly from the bottle.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDevelopment Time:\u003c\/strong\u003e Follow precise timing based on hair type—e.g., natural hair: 15 minutes without heat.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNeutralising:\u003c\/strong\u003e After rinsing thoroughly, apply Dulcia Advanced Neutraliser on the curlers for 10 minutes. Carefully unwind curlers, massage neutraliser through lengths, and rinse for 5 minutes.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003eAchieve customised, flawless curls with professional-quality results. Dulcia Advanced No.1 empowers you to create stunning looks that last!\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"L'Oréal","offers":[{"title":"Default Title","offer_id":52777738633539,"sku":"07229","price":3.9,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/07229-1_6c4bdee1-5f1c-4ebd-800e-7bb2905accf9.jpg?v=1778497459"},{"product_id":"dulcia-advanced-kit-0","title":"L'Oréal Professionnel Dulcia Advanced, No. 0","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"VSLGJ6O\"\u003e\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eL'Oréal Professionnel Dulcia Advanced No. 0 is specially formulated for natural resistant hair. Giving long-lasting hold, delivering soft curls, waves and volume.\u003c\/p\u003e\n\u003cp\u003eAt its heart is Ionène G which penetrates deep into the hair to protect it against loss of condition. This is coupled with a protecting agent that coats the hair to lock in moisture and leave hair beautifully smooth.\u003c\/p\u003e\n            \u003cp\u003e\u003c\/p\u003e\n        \u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"L'Oréal","offers":[{"title":"Default Title","offer_id":52777739092291,"sku":"06913","price":5.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/06913-1_0755b8b6-c325-4ad6-828c-0c9fa5515eed.jpg?v=1778497440"},{"product_id":"dulcia-advanced-neutraliser-1l","title":"L'Oréal Professionnel Dulcia Advanced Neutraliser, 1000ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eL'Oréal Professionnel Dulcia Advanced Neutraliser is an essential part of the Dulcia Advanced range and is specifically designed to work alongside Dulcia Advanced Lotion.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e This neutraliser also aids a volumised result, including a Root Volume focused service.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'Oréal","offers":[{"title":"Default Title","offer_id":52777744236867,"sku":"00150","price":15.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/00150.jpg?v=1778497440"},{"product_id":"l-oreal-professionnel-dulcia-advanced-tonique-2t","title":"L'Oréal Professionnel Dulcia Advanced Tonique, No.2","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"OUN1N98\"\u003e\u003cdiv data-content-type=\"html\" data-appearance=\"default\" data-element=\"main\"\u003e\n\u003cp\u003eL'Oréal Professionnel Dulcia Advanced Tonique No.2 is a specialised perm lotion designed to deliver long-lasting curls and waves for sensitised hair. Trusted by professionals, this advanced formula ensures consistent, high-quality results with added care for delicate hair.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow To Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eChoose the Lotion:\u003c\/strong\u003e Evaluate the client’s scalp and hair condition to select the appropriate Dulcia Advanced Lotion.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePreparation:\u003c\/strong\u003e Always wear gloves. Shampoo with L'Oréal Professionnel PRO Classics Texture Shampoo, blot dry, and apply Presifon Advanced Protector if needed. Wind the hair onto rollers without pulling too tightly.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eApplication:\u003c\/strong\u003e Re-dampen hair with water if required. Apply the lotion evenly to each wound section, 2-3 times directly from the bottle.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDevelopment Time:\u003c\/strong\u003e Follow precise timings for sensitised hair—10 minutes without heat.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNeutralising:\u003c\/strong\u003e After rinsing thoroughly for at least 5 minutes, apply Dulcia Advanced Neutraliser to the curlers, leave for 10 minutes, carefully unwind curlers, and rinse again thoroughly for at least 5 minutes.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003ePerfect for creating soft, defined curls or waves, Dulcia Advanced Tonique No.2 is the ideal choice for professional hairdressers seeking reliable, stunning results for sensitised hair.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"L'Oréal","offers":[{"title":"Default Title","offer_id":52777766388035,"sku":"02451","price":3.9,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/02451-2_8535d31b-4b46-4cfc-9e0f-7bc63a99eae0.jpg?v=1778497438"},{"product_id":"l-oreal-wild-stylers-tecni-art-savage-panache-250ml","title":"L'Oréal Professionnel Wild Stylers Tecni.ART Savage Panache 250ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eTransform lack-lustre locks with the Wild Stylers Tecni.Art Savage Panache. Suitable for all hair types, the dry touch powder spray delivers ultimate volume and adds bounce to your style, revealing a dishevelled texturised finish.\u003c\/p\u003e\n\u003cp\u003eCreate maximum root lift with effortless application and zero weight.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'Oréal","offers":[{"title":"Default Title","offer_id":52777793225027,"sku":"00202","price":13.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/00202-1_76ac0583-f26f-4375-bfe6-a5f16dc8f959.jpg?v=1778497589"},{"product_id":"l-oreal-wild-stylers-tecni-art-rebel-push-up-250ml","title":"L'Oréal Professionnel Wild Stylers Tecni.ART Rebel Push-Up 250ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eL'Oréal Wild Stylers Tecni.ART Rebel Push-Up a texturising powder-in-mousse formula that adds support and definition to strands.\u003c\/p\u003e\n\u003cp\u003eSuitable for short, medium and long hair types, the root-boosting formula is effortless to apply and provides instant volume with a slightly messy, undone texture. Your style is given long-lasting support and immediate oomph.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'Oréal","offers":[{"title":"Default Title","offer_id":52777792504131,"sku":"04501","price":14.4,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/00312-1_e2696e51-7f37-42ba-a1c9-a3e35339ebe9.jpg?v=1778497544"},{"product_id":"l-oreal-blond-studio-multi-tech-powder-500g","title":"L'Oréal Professionnel Blond Studio 8 Multi Tech Lightening Powder 500g","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"U5R13QY\"\u003e\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eL'Oréal Professionnel Blond Studio Multi Tech Powder is a fast acting lightening powder that lifts up to 8 levels. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe creamy texture gives high adherence and features a low odour technology. Suitable for all techniques.\u003c\/span\u003e\u003c\/p\u003e\n            \u003cp\u003e\u003c\/p\u003e\n        \u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"L'Oréal","offers":[{"title":"Default Title","offer_id":52777805611331,"sku":"05911","price":21.8,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/05911_1_9ad3dffb-a4ca-4280-b30e-8c4c72befb50.jpg?v=1778497578"},{"product_id":"l-oreal-professionnel-dulcia-advanced-tonique-1t","title":"L'Oréal Professionnel Dulcia Advanced Tonique, No.1","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"D0RNBVU\"\u003e\u003cdiv data-content-type=\"html\" data-appearance=\"default\" data-element=\"main\"\u003e\n\u003cp\u003eL'Oréal Professionnel Dulcia Advanced Tonique No.1 is a professional-grade perm lotion designed for creating long-lasting, beautiful curls and waves. Tailored for natural hair, this advanced formula ensures consistent, professional-quality results.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow To Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eChoose the Lotion:\u003c\/strong\u003e Assess the hair type and condition to select the appropriate Dulcia Advanced Lotion.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePreparation:\u003c\/strong\u003e Wear gloves, shampoo with L'Oréal Professionnel PRO Classics Texture Shampoo, and blot dry. Apply Presifon Advanced Protector if required, and wind the hair onto rollers.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eApplication:\u003c\/strong\u003e Re-dampen hair with water if necessary. Apply the lotion evenly to each wound section, 2-3 times directly from the bottle.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDevelopment Time:\u003c\/strong\u003e Follow precise timings for different hair types—e.g., natural hair: 15 minutes without heat.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNeutralising:\u003c\/strong\u003e Rinse the hair thoroughly, keeping the curlers in place, for at least 5 minutes. Apply Dulcia Advanced Neutraliser to the curlers, leave for 10 minutes, unwind curlers carefully, and rinse thoroughly for 5 minutes.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003eAchieve flawless, long-lasting curls that radiate natural beauty. 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