{"title":"NXT\/NXT Permanent Colour","description":"\u003cdiv class=\"category-view\"\u003e\n\u003cdiv class=\"category-cms\"\u003e\n\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"M0L7MBX\"\u003e\n\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n\u003cp\u003eA wide selection of shades, easy to mix and apply formulas and 100% white coverage for colour that’s going to last. There’s an extensive collection of 115 intermixable shades, including 5 colour intensifiers and 10 metallic shades, all containing innovative anti-fade colour technology for depth and vibrancy that lasts.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","products":[{"product_id":"nxt-cream-developer-1-litre","title":"NXT Cream Developer 1 Litre","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eNXT Cream Developers ensure bright and beautiful hair colour results that last. The thick, creamy consistency of the peroxide cream blends brilliantly with NXT hair colour for quick and easy application.\u003c\/p\u003e\n\u003cp\u003eAvailable in multiple volumes 10 Vol (3%), 20 Vol (6%), 30 Vol (9%) and 40 Vol (12%) to enable enable all colouring, lightening and bleaching processes that penetrate the hair’s cortex, while protecting the structure of the hair.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow do NXT Developers work: \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWhether you’re creating a beautiful block hair colour or superlight highlights, peroxide developers are the key activator in the hair colouring process. NXT developers work by creating the chemical reaction that opens the hair cuticle to enable the colour pigment to be deposited into the hair. These large colour molecules are then retained in the cortex to permanently alter the appearance of the locks. As NXT developers also contain conditioning agents your client’s hair will also be protected from the harmful effects of hydrogen peroxide. It’s all about healthy, long-lasting colour.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use NXT Developers:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eSelect the appropriate volume for your colouring process and mix with the permanent hair colour at a 1:1 ratio. A standard application is 50mls colour to 50mls lotion. When working with superlight and ultralight blondes use a 1:2 ratio. Apply to clean hair and leave to develop according to the service you are providing and product guidelines (standard development time is 40 minutes). To remove emulsify the product, rinse thoroughly and condition. To ensure longevity of the colour always encourage professional colour-safe shampoo and conditioner and heat protectors. We recommend the IQ care and styling range.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"NXT","offers":[{"title":"10 Vol (3%)","offer_id":52777285878083,"sku":"02347","price":6.35,"currency_code":"GBP","in_stock":true},{"title":"20 Vol (6%)","offer_id":52777285910851,"sku":"02349","price":6.35,"currency_code":"GBP","in_stock":true},{"title":"30 Vol (9%)","offer_id":52777285943619,"sku":"02350","price":6.35,"currency_code":"GBP","in_stock":true},{"title":"40 Vol (12%)","offer_id":52777285976387,"sku":"02351","price":6.35,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/nxtdevelopers1ltr_2_7cd65535-ec31-4925-bb4c-6b0b204d2b41.jpg?v=1778496114"},{"product_id":"nxt-cream-developer-250ml","title":"NXT Cream Developer 250ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eNXT Cream Developers ensure bright and beautiful hair colour results that last. The thick, creamy consistency of the peroxide cream blends brilliantly with NXT hair colour for quick and easy application.\u003c\/p\u003e\n\u003cp\u003eAvailable in multiple volumes 10 Vol (3%), 20 Vol (6%), 30 Vol (9%) and 40 Vol (12%) to enable enable all colouring, lightening and bleaching processes that penetrate the hair’s cortex, while protecting the structure of the hair.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow do NXT Developers work: \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWhether you’re creating a beautiful block hair colour or superlight highlights, peroxide developers are the key activator in the hair colouring process. NXT developers work by creating the chemical reaction that opens the hair cuticle to enable the colour pigment to be deposited into the hair. These large colour molecules are then retained in the cortex to permanently alter the appearance of the locks. As NXT developers also contain conditioning agents your client’s hair will also be protected from the harmful effects of hydrogen peroxide. It’s all about healthy, long-lasting colour.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use NXT Developers:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eSelect the appropriate volume for your colouring process and mix with the permanent hair colour at a 1:1 ratio. A standard application is 50mls colour to 50mls lotion. When working with superlight and ultralight blondes use a 1:2 ratio. Apply to clean hair and leave to develop according to the service you are providing and product guidelines (standard development time is 40 minutes). To remove emulsify the product, rinse thoroughly and condition. To ensure longevity of the colour always encourage professional colour-safe shampoo and conditioner and heat protectors. We recommend the IQ care and styling range.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"NXT","offers":[{"title":"10 Vol (3%)","offer_id":52777287188803,"sku":"6415","price":3.5,"currency_code":"GBP","in_stock":true},{"title":"20 Vol (6%)","offer_id":52777287254339,"sku":"6414","price":3.5,"currency_code":"GBP","in_stock":true},{"title":"30 Vol (9%)","offer_id":52777287287107,"sku":"6413","price":3.5,"currency_code":"GBP","in_stock":true},{"title":"40 Vol (12%)","offer_id":52777287319875,"sku":"6412","price":3.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/nxtdeveloper250-2.jpg?v=1778496109"},{"product_id":"nxt-permanent","title":"NXT Permanent Hair Colour 100ml","description":"\u003cdiv\u003e\n\u003cdiv id=\"\"\u003e\n\u003cdiv\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eNXT Permanent Hair Colour has been developed to deliver the quality coverage, depth and multi-tonal results that the modern client demands. Cost effective, each 100ml tube delivers two applications for less than the price of most single colour processes.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe benefits of using NXT Permanent Hair Colour:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e100% white coverage\u003c\/li\u003e\n\u003cli\u003ecost effective and affordable 100ml colour tubes\u003c\/li\u003e\n\u003cli\u003evegan friendly formula\u003c\/li\u003e\n\u003cli\u003eparaben free\u003c\/li\u003e\n\u003cli\u003ecreated with four plant botanicals for anti-fade results\u003c\/li\u003e\n\u003cli\u003eup to 4 levels of lift for ultra-light blondes\u003c\/li\u003e\n\u003cli\u003esuitable for blanket hair colour, highlights, frosting, chunking, balayage and all current hair colour techniques\u003c\/li\u003e\n\u003cli\u003eextensive portfolio of colours - over 115 permanent shades\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eAll NXT permanent colours work by penetrating and oxidising the hair cortex with small colour molecules, which add pigment to the hair shaft. This chemical reaction transforms the appearance of the hair without causing damage or breakage.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy choose NXT:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eNXT is the most attractive hair colour brand within the industry and has an extensive portfolio of colouring products for the hairdresser that wants to offer strictly professional, uncomplicated, best possible colouring services at an affordable price. NXT has a fully intermixable product range all perfectly priced to meet your budget. \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"NXT","offers":[{"title":"0-1 Blue Corrector","offer_id":53749906702659,"sku":"800BLU","price":6.35,"currency_code":"GBP","in_stock":true},{"title":"0-2 Violet Corrector","offer_id":53749906735427,"sku":"800VIO","price":6.35,"currency_code":"GBP","in_stock":true},{"title":"0-44 Orange Intensifier","offer_id":53749906768195,"sku":"800649","price":6.35,"currency_code":"GBP","in_stock":true},{"title":"0-66 Red Intensifier","offer_id":53749906800963,"sku":"800RED","price":6.35,"currency_code":"GBP","in_stock":true},{"title":"0-8 Green Corrector","offer_id":53749906833731,"sku":"800GRN","price":6.35,"currency_code":"GBP","in_stock":true},{"title":"000 Neutral Colour Booster","offer_id":53749906866499,"sku":"80000","price":6.35,"currency_code":"GBP","in_stock":true},{"title":"1-0 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