{"title":"Valera","description":"\u003cstyle\u003e\n    .read-more-container {\n      position: relative;\n    }\n\n    #read-more-toggle {\n      display: none;\n    }\n\n    .read-more-content {\n      max-height: 0;\n      overflow: hidden;\n      transition: max-height 0.3s ease;\n    }\n\n    #read-more-toggle:checked + .read-more-content {\n      max-height: 1000px;\n    }\n\n    .read-more-label {\n      display: inline-block;\n      color: black;\n      cursor: pointer;\n      text-decoration: underline;\n      margin-top: 0.5em;\n    }\n\n    .read-more-label::after {\n      content: \"Read more\";\n    }\n\n    #read-more-toggle:checked + .read-more-content + .read-more-label::after {\n      content: \"Read less\";\n    }\n  \u003c\/style\u003e\n\u003cdiv class=\"read-more-container\"\u003e\n\u003cp\u003eValera offers a trusted and innovative range of Swiss made electrical styling tools, specifically developed for haircare professionals, hairdressing salons, freelancers and students. Known for their award winning performance, Valera hairdryers and styling tools combine cutting edge design with advanced technology to meet the highest professional standards. Every product is engineered for reliability, comfort and precise results in high demand salon environments.\u003c\/p\u003e\n\u003cinput type=\"checkbox\" id=\"read-more-toggle\"\u003e\n\u003cdiv class=\"read-more-content\"\u003e\n\u003cp\u003eExplore a premium collection of hairdryers, diffusers, straighteners, and trimmers designed to support outstanding styling performance. Valera’s exclusive features, such as the ROTOCORD tangle-free swivel cord and TOUCH ME cool nozzle, bring added functionality and safety to everyday salon use. Their Ultimate AI dryer sets a new benchmark with smart technology that delivers unmatched power, control, and versatility for all-day professional styling.\u003c\/p\u003e\n\u003cp\u003eTrusted by professionals across Europe, Valera continues to lead in innovation, quality and ergonomic design. Shop online or in store with Aston \u0026amp; Fincher and enjoy professional-grade electricals that deliver results. With fast delivery options and a range that includes energy efficient, lightweight and student friendly models, we help keep your salon or kit bag ready for success.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003clabel class=\"read-more-label\" for=\"read-more-toggle\"\u003e\u003c\/label\u003e\n\u003c\/div\u003e","products":[{"product_id":"valera-hairdryer-swiss-silent-9500-ionic-rotocord-red","title":"Valera Swiss Silent 9500 Ionic Rotocord Hairdryer, Red","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"JRVOXIR\"\u003e\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eValera Swiss Silent 9500 Ionic Rotocord 2000 Watt dryer is a super powerful, super silent professional hairdryer.\u003c\/p\u003e\n\u003cp\u003eThe Silent System is an innovative sound absorbing construction of the air inlet filter, makes the Swiss Silent one of the most silent professional hairdryers around.\u003c\/p\u003e\n\u003cp\u003eThis powerful dryer features an extra long life AC Motor, Ions genertator, Touch Me styling nozzle that remains cool, SuperFlex 3 metre cable with Rotocord, 6 airflow\/temperature settings, a cold air button and a removable metallic filter.\u003c\/p\u003e\n            \u003cp\u003e\u003c\/p\u003e\n        \u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"Valera","offers":[{"title":"Default Title","offer_id":52777689350467,"sku":"08820","price":50.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/08820_3_d6fd18ce-f085-413f-948a-bba5435ec150.jpg?v=1778497344"},{"product_id":"valera-swiss-turbo-9200-nano-rotocord-black","title":"Valera Swiss Turbo 9200 Rotocord Nano Hairdryer, Black","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"LHNHQLL\"\u003e\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eValera Swiss Turbo 9200 Rotocord Nano 2000 Watt dryer is a very compact hairdryer with incredible power.\u003c\/p\u003e\n\u003cp\u003eThis dryer features a Long-Life AC Universal Motor, Ions generator, SuperFlex 3 metre cable with Rotocord, ripple wire security heating element, 6 air flow\/temperature settings, cold air button, 2 professional ultra-slim concentrator nozzles: cool nozzle (7.5cm) and a standard nozzle (6cm), and a removable metallic filter. The weight without cable is 540g.\u003c\/p\u003e\n            \u003cp\u003e\u003c\/p\u003e\n        \u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"Valera","offers":[{"title":"Default Title","offer_id":52777696330051,"sku":"09860","price":66.6,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/09860_6.jpg?v=1778497359"},{"product_id":"valera-diffuser-turbo","title":"Valera Diffuser Turbo","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eValera Diffuser Turbo can be used with Valera Swiss Turbo 7200 and 8200. \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e Fight back against frizz and give hair some TLC with the Valera Diffuser Turbo. Allow your strands to find their inner silkiness and follow the road of the smooth.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"Valera","offers":[{"title":"Default Title","offer_id":52777695740227,"sku":"08553","price":5.2,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/08553_7_7c7146e9-17e4-4b9e-9b93-b83a4cc49988.jpg?v=1778497354"},{"product_id":"valera-8600-rc-silent-hairdryer-rotocord-black","title":"Valera Swiss Silent Jet 8600 Ionic Rotocord Hairdryer, Silver","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"IFE7N7J\"\u003e\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eValera Swiss Silent Jet 8600 Ionic Rotocord 2400 Watt dryer is an ultra-silent, high performance professional hairdryer.\u003c\/p\u003e\n\u003cp\u003eThis dryer features Smart AirflowTechnology, Ions generator, a Long-Life AC Pro Motor, SuperFlex 3 metre cable with Rotocord, ripple wire security heating element, 6 air flow\/temperature settings, cool air button, a removable metallic filter, 2 professional ultra-slim concentrator nozzles and a diffuser. The weight without cable is 560g.\u003c\/p\u003e\n            \u003cp\u003e\u003c\/p\u003e\n        \u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"Valera","offers":[{"title":"Default Title","offer_id":52777700983107,"sku":"06235","price":95.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/06235.jpg?v=1778497337"},{"product_id":"valera-classic-1955-dryer","title":"Valera Classic 1955 Hairdryer","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"MHJWG4V\"\u003e\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eValera Classic 1955 is the original metallic hairdryer, made especially for barbers. It is a reliable and powerful 2000 watt dryer in an elegant retro design with functional lines.\u003c\/p\u003e\n\u003cp\u003eThis classic dryer features a metal body in chrome-plated premium steel, a Long-Life AC Universal Motor, Ions generator, SuperFlex 3 metre cable, ripple wire security heating element, 6 air flow\/temperature settings, cold air button, cool concentrator nozzle, a removable metallic filter and pouch.\u003c\/p\u003e\n            \u003cp\u003e\u003c\/p\u003e\n        \u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"Valera","offers":[{"title":"Default Title","offer_id":52777703440707,"sku":"81955","price":86.7,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/81955.jpg?v=1778497372"},{"product_id":"valera-diffuser-nano","title":"Valera Diffuser Nano","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eValera Diffuser Nano can be used with Swiss Silent, Swiss Nano and Swiss Metal Master dryers.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e Brilliant for dry or frizzy hair. The diffuser will help hair become soft and shiny, and reduce the dreaded frizz.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"Valera","offers":[{"title":"Default Title","offer_id":52777706127683,"sku":"08554","price":8.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/08554_7.jpg?v=1778497480"},{"product_id":"valera-8701-silent-jet-rotocord-hairdryer","title":"Valera 8701 Silent Jet Rotocord Hairdryer","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"GO4W07T\"\u003e\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n\u003cp\u003ePowerful, quiet and versatile!\u003c\/p\u003e\n\u003cp\u003eThe Valera 8701 Silent-Jet delivers a fast drying experience. Specially designed so it can be held in different ways: by the handle or by the blowing barrel, perfect for all types of blow-drying needs.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eIons generator\u003c\/li\u003e\n\u003cli\u003eSuperFlex cable 3m with Rotocord\u003c\/li\u003e\n\u003cli\u003e6 air flow\/temperature settings\u003c\/li\u003e\n\u003cli\u003eCold air button\u003c\/li\u003e\n\u003cli\u003eRemovable metallic filter\u003c\/li\u003e\n\u003cli\u003e2 professional ultra-slim concentrator nozzles: Touch Me Cool Nozzle 7.5cm and Standard Nozzle 6cm\u003c\/li\u003e\n\u003cli\u003eWeight without cable: 580g\u003c\/li\u003e\n\u003cli\u003e2200w\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"Valera","offers":[{"title":"Default Title","offer_id":52778037838147,"sku":"03409","price":79.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/03409.jpg?v=1778497951"},{"product_id":"valera-sq-apta-100-hair-straightener","title":"Valera SQ APTA 100 Straightener","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"M4TG7P7\"\u003e\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n\u003cp\u003eCurly or Sleek? Get professional results for both with the Valera SQ APTA 100 Straightener.\u003c\/p\u003e\n\u003cp\u003eThanks to the slim rounded design and hot hair-coiling case, you can create amazing curls, waves and of course straight hair.\u003c\/p\u003e\n\u003cp\u003eFeatures ultra-fast heat upfor quick styling and a silicone protection cap for safe handling.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eadaptive heat control for perfect temperature balance\u003c\/li\u003e\n\u003cli\u003eslim, rounded and compact design with hot hair-coiling case zone for perfectly shaped curls and waves\u003c\/li\u003e\n\u003cli\u003eheat-insulated cool touch tips for comfortable and safe handling\u003c\/li\u003e\n\u003cli\u003e5 x ceramic coating with tourmaline for superior and healthier straightening\u003c\/li\u003e\n\u003cli\u003efloating plates system for a perfect and uniform contact with the hair\u003c\/li\u003e\n\u003cli\u003eultra-fast heat up\u003c\/li\u003e\n\u003cli\u003ethermocap, thermo-insulating silicone protection cap\u003c\/li\u003e\n\u003cli\u003eswivel cord 3m\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"Valera","offers":[{"title":"Default Title","offer_id":52778046259523,"sku":"71805","price":55.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/71805_995af4b5-fd18-4fc8-971b-5f92193f5f6d.jpg?v=1778497943"},{"product_id":"valera-color-pro-3000-light-hair-dryer","title":"Valera Color Pro 3000 Light Hairdryer","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"F0S3DD3\"\u003e\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n\u003cp\u003eThe Valera Color Pro 3000 Light features a revolutionary COLOR BOOST SYSTEM, designed with the perfect combination of fast drying, optimum temperature and strong airflow.\u003c\/p\u003e\n\u003cp\u003eFeaturing a Delta-drive motor, passing millions of negative ions to the hair; preventing the hair from drying out and static build up. With all factors combined, the result? Shiny and radiant coloured hair.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e35% faster drying\u003c\/li\u003e\n\u003cli\u003eUltra-silent motor\u003c\/li\u003e\n\u003cli\u003eSuper light, weight without cable: 470g\u003c\/li\u003e\n\u003cli\u003eIons generator\u003c\/li\u003e\n\u003cli\u003e2 ultra-slim concentrator nozzles with tough me cool nozzle\u003c\/li\u003e\n\u003cli\u003eRemovable metallic filter\u003c\/li\u003e\n\u003cli\u003e6 air flow\/temperature settings\u003c\/li\u003e\n\u003cli\u003eCool air button\u003c\/li\u003e\n\u003cli\u003e3m SuperFlex cable with Rotocord\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"Valera","offers":[{"title":"Default Title","offer_id":52778055074115,"sku":"08284","price":83.2,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/web1_1_7fa91114-8456-4680-966f-f1cae8daf405.jpg?v=1778498040"},{"product_id":"valera-smart-energy-5500-eq-hairdryer","title":"Valera Smart Energy 5500 eQ Hairdryer","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"H3HDWT0\"\u003e\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\u003cp\u003eIntroducing the Valera Smart Energy Pro 5500 EQ hair dryer: powerful, lightweight, and quiet. With a brushless digital motor, 6 temperature\/airflow settings, and 2 ultra-slim nozzles, achieve salon-quality results with ease.\u003c\/p\u003e\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"Valera","offers":[{"title":"Default Title","offer_id":52778091708739,"sku":"17158","price":139.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/17158_1_1_85ede4ef-e58f-44bf-a8fd-d8cb4b5aa3c3.jpg?v=1778498110"},{"product_id":"valera-x-cut-beard-and-stubble-trimmer","title":"Valera X-Cut Beard \u0026 Stubble Trimmer","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"KT43M40\"\u003e\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n\u003cp\u003eWell-groomed beard styling can be so easy: The X-Cut trimmer is the perfect tool supplying men with the perfect look. Thanks to thirty cutting length settings ranging from 0.5 to 15 mm, everyone can find their own personal beard length.\u003c\/p\u003e\n\u003cp\u003eThe minimum setting of 0.5 mm corresponds to the popular three-day stubble beard. Beard trimming with X-Cut emphasises individuality and offers precision without compromise.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eCharging time 90 min\u003c\/li\u003e\n\u003cli\u003eUniversal voltage 100V-240V\u003c\/li\u003e\n\u003cli\u003eIdeal for a very short stubble look (0.5 mm)\u003c\/li\u003e\n\u003cli\u003e32 mm stainless steel blade\u003c\/li\u003e\n\u003cli\u003e30 super precise cutting length settings (from 0.5 to 15 mm)\u003c\/li\u003e\n\u003cli\u003ePowerful motor\u003c\/li\u003e\n\u003cli\u003eCordless rechargeable or cord\u003c\/li\u003e\n\u003cli\u003eQuick charging time\u003c\/li\u003e\n\u003cli\u003eWith USB cord for easy charging when travelling\u003c\/li\u003e\n\u003cli\u003eIncl. cleaning brush, moustache comb, lubrication oil\u003c\/li\u003e\n\u003cli\u003eSwiss Design\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"Valera","offers":[{"title":"Default Title","offer_id":52778095051075,"sku":"64202","price":27.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/64202_615367e1-dbbb-4f17-956e-0f1612155f71.jpg?v=1778498250"},{"product_id":"valera-ultimate-ai-professional-hairdryer","title":"Valera Ultimate AI Professional Hairdryer","description":"\u003cdiv data-content-type=\"html\" data-appearance=\"default\" data-element=\"main\"\u003e\n\u003cp\u003eIntroducing the Valera Ultimate AI Professional Hairdryer, designed for professional hairdressers and stylists who demand the best. This ultra-light, fast drying, and high-speed hairdryer combines innovation with practical design for superior performance.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e Tangle Free Rotocord: \u003c\/strong\u003eA 3m superflex cord that never gets tangled, so you can move around easily.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWhisper Quiet: \u003c\/strong\u003eAt only 67 dB(A), you can style hair and talk to your clients at the same time!\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeather Light:\u003c\/strong\u003e At just 295g, this hairdryer is incredibly light, which makes it comfortable to use.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFast Drying:\u003c\/strong\u003e 18 styling and heat controls and a suite of accessories\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTurbo Boost:\u003c\/strong\u003e Extra power creates the perfect blow out every time.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSelf-Clean:\u003c\/strong\u003e At the touch of a button.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMemory:\u003c\/strong\u003e Automatically remembers the last temperature and speed settings used.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDigital Technology:\u003c\/strong\u003e 2000W digital 120k-PAX brushless motor hairdryer to give hair professionals amazing results\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStyling Accessories:\u003c\/strong\u003e 2 precision nozzles (6.2cm and 7.5cm wide), TOUCH ME cool nozzle (8.2cm wide), curl diffuser (12.7cm)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThe Ultimate AI Hairdryer features intelligent airflow and temperature control, ensuring optimal styling conditions while protecting the hair from heat damage. Its powerful motor and lightweight design make it both efficient and comfortable to use, making this dryer essential for any professional salon.\u003c\/p\u003e\n\u003cp\u003eThe Ultimate AI High-Speed Hairdryer is not just a styling tool; it’s an experience. Bringing you the precision, control, and comfort of professional hair care right into your hands.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Valera","offers":[{"title":"Default Title","offer_id":52778142368067,"sku":"17073","price":199.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/17073.jpg?v=1778498322"},{"product_id":"valera-smart-color-pro-light-200w-black-hairdryer","title":"Valera Smart Color Pro Light 200W Black Hairdryer","description":"\u003cp\u003eThe Valera Smart Color Pro Light 2000W Hairdryer is designed for professional hairdressers seeking power, precision, and hair protection. Its optimised airflow and powerful ion generator reduce heat exposure while preserving hair colour vibrancy and shine. With a Delta Drive motor, it dries hair 35% faster than comparable DC motor dryers and 20% faster than AC motor dryers, ensuring efficiency in busy salons.\u003c\/p\u003e\n\u003cstrong\u003eFeatures \u0026amp; Benefits:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e2000W Delta Drive Motor:\u003c\/strong\u003e Provides high-performance drying power for salon-quality results.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eIon Generator:\u003c\/strong\u003e Reduces frizz and enhances smoothness, leaving hair shiny and manageable.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eUltra-Lightweight (400g, excluding cable):\u003c\/strong\u003e Designed for comfortable all-day use without wrist strain.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e6 Temperature \u0026amp; Airflow Combinations:\u003c\/strong\u003e Offers precise control for different hair types and styles.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCool Down Button:\u003c\/strong\u003e Helps set styles in place for longer-lasting results.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTwo Professional Nozzles:\u003c\/strong\u003e Includes a 6cm standard nozzle and a 7.5cm TOUCH ME cool nozzle for styling versatility.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eROTOCORD Swivel System \u0026amp; 3m Super-Flex Cable:\u003c\/strong\u003e Prevents tangling and provides maximum flexibility.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eUltra-Quiet Operation (65 dB[A]):\u003c\/strong\u003e Minimises noise levels for a more comfortable salon experience.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRemovable Metal Filter:\u003c\/strong\u003e Easy to clean, ensuring long-lasting performance.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e2-Year Warranty:\u003c\/strong\u003e Provides peace of mind with professional-grade reliability.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eCompact, ergonomic, and efficient, this hairdryer delivers professional-quality results while maintaining hair health and colour brilliance.\u003c\/p\u003e","brand":"Valera","offers":[{"title":"Default Title","offer_id":52778165469507,"sku":"80114","price":99.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/80114_9cf27df2-e4a5-464c-b55c-50c3d706a872.jpg?v=1778498409"},{"product_id":"valera-sq-pulsa-color-pro-satin-black-hair-straightener","title":"Valera SQ Pulsa Color Pro Satin Black Hair Straightener","description":"\u003cp\u003eThe Valera SQ Pulsa Color Pro Hair Straightener in Satin Black is a high-precision professional styling tool, developed to meet the needs of colourists and stylists who demand superior control, shine and hair protection. Part of the SQ Styling Intelligence collection, it is designed to support creative artistry while maintaining hair health and colour brilliance.\u003c\/p\u003e\n\u003cp\u003eThis straightener features five heat settings ranging from 120°C to 230°C, with each level tailored to different hair types and colour treatments. The Thermo Balance Sensor monitors and adjusts the plate temperature in real time to prevent heat spikes, ensuring consistent styling without compromising the hair's integrity.\u003c\/p\u003e\n\u003cp\u003eEquipped with a premium ceramic coating enriched with tourmaline, the floating plates ensure even heat distribution and smooth gliding. The powerful ION-Boost generator enhances shine, reduces frizz and helps maintain moisture, making it ideal for sleek styles or creating waves and curls with ease.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e5 adjustable heat settings from 120°C to 230°C\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eCeramic tourmaline plates for smooth, healthy straightening\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eThermo Balance Sensor for real-time heat regulation\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eFloating plates for uniform pressure and styling control\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eAdvanced ION-Boost technology for frizz-free, glossy results\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eCool-touch heat-insulated tips for safe handling\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eMemory function and automatic shut-off after 60 minutes\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eUltra-fast heat-up with HOT advisor for temperature readiness\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eUniversal voltage (100–240V) for global salon use\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e3 m swivel cord for unrestricted movement\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIncluded with the product:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eThermoCap: a thermo-insulating silicone protection cap\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003ePlate size: 24 x 90 mm, diameter 36 mm\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eSlim, rounded body for curling versatility\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eWith its sleek Satin Black finish, the SQ Pulsa Color Pro delivers reliable performance, precise temperature control and luxurious styling outcomes. It is a must-have for professionals looking to combine creativity with client care.\u003c\/p\u003e","brand":"Valera","offers":[{"title":"Default Title","offer_id":53385447833923,"sku":"82022","price":90.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/82022_07135a73-5afe-4018-9b12-2b1a61939d94.jpg?v=1778498572"},{"product_id":"valera-selexa-ai-pulse-2400w-sand-dune-hairdryer","title":"Valera Selexa AI Pulse 2400W Sand Dune Hairdryer","description":"\u003cp\u003eThe Valera Selexa AI Pulse 2400W Hairdryer in Sand Dune is a high-performance styling tool created for professional stylists seeking precision, speed and intelligent heat control. Built with SQ Styling Intelligence and Swiss engineering, it ensures flawless results while protecting hair health and enhancing client satisfaction.\u003c\/p\u003e\n\u003cp\u003eWith five preset styling modes and nine manual air\/heat combinations, this dryer adapts to all techniques, whether straightening sleek finishes or boosting volume. Each preset delivers tailored airflow and temperature synchronisation, while the Thermo Balance Sensor maintains even heat by adjusting the air temperature five times per second to avoid overheating and protect the hair fibre.\u003c\/p\u003e\n\u003cp\u003eThe advanced ion generator enhances shine, reduces static and maintains moisture balance, making this a true all-rounder for salon work.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e5 preset styling modes with unlimited customisations\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e9 manual air and heat combinations\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eThermo Balance Sensor for intelligent heat regulation\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003ePowerful ion generator for smooth, shiny results\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eMulti memory function recalls last settings\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eUltra-quiet (69 dB[A]) and lightweight for long-use comfort\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eSwiss-made performance with 2400W digital brushless motor (HI-PAX)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e90 m³\/h airflow for fast, effective drying\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eWhat’s in the box:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e2 precision nozzles (6.2 cm and 7.5 cm wide)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eTOUCH ME cool nozzle (8.2 cm wide)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eCurl diffuser (Ø 12.7 cm)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eRemovable metal filter\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eCLEAN filter alert for easy maintenance\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e3m SuperFlex cable with integrated ROTOCORD anti-twist system\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThe Selexa AI Pulse is the ultimate choice for stylists who demand intelligent technology and powerful performance. With a stylish Sand Dune finish, this hairdryer not only delivers results but looks the part in any modern salon setting.\u003c\/p\u003e","brand":"Valera","offers":[{"title":"Default Title","offer_id":53385449734467,"sku":"95406","price":225.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/95406.jpg?v=1778498564"},{"product_id":"valera-selexa-ai-color-pro-2000w-black-purple-hairdryer","title":"Valera Selexa AI Color Pro 2000W Black \/ Purple Hairdryer","description":"\u003cp\u003eUnleash your creative potential with the Valera Selexa AI Color Pro Hairdryer, a premium innovation from the SQ Styling Intelligence range developed to meet the high standards of professional colourists and stylists. Swiss-engineered for accuracy and durability, this 2000W digital powerhouse enhances colour brilliance while minimising heat stress.\u003c\/p\u003e\n\u003cp\u003eWith five preset colour modes tailored for tones including blonde, balayage, brown and black, the Selexa AI offers precision-controlled temperature and airflow combinations for optimal results. The advanced ION-Boost system releases millions of negatively charged ions to increase shine, maintain moisture balance and reduce static, protecting hair’s vibrancy and health.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e5 colour-specific presets with unlimited customisations\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e9 manual heat and airflow settings for complete styling flexibility\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eMulti memory function restores previous settings automatically\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eHigh-performance ION-Boost generator for maximum glow\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eUltra-quiet, lightweight design for comfortable all-day use\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eSwiss-made for professional-grade reliability and performance\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eWhat’s in the box:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e2 precision nozzles (6.2 cm and 7.5 cm wide)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eTOUCH ME cool nozzle (8.2 cm wide)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eCurl diffuser (Ø 12.7 cm)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eRemovable metal filter\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eCLEAN filter alert for easy maintenance\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e3m SuperFlex cable with ROTOCORD anti-twist system\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eFrom fast drying to long-lasting brilliance, the Valera Selexa AI Color Pro offers everything professionals need to style with confidence and care. Designed for daily use in busy salons, it is the intelligent choice for colour-focused styling excellence.\u003c\/p\u003e","brand":"Valera","offers":[{"title":"Default Title","offer_id":53721857818947,"sku":"95006","price":195.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/95006.jpg?v=1778498613"}],"url":"https:\/\/www.astonandfincher.co.uk\/collections\/valera.oembed","provider":"Aston \u0026 Fincher","version":"1.0","type":"link"}