{"product_id":"iq-dust-it-clever-dust-10g-old","title":"iQ Dust It Clever Dust 10g","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eWhen you want to create beachy texture through the ends, or lift and volume at the roots, with a flat matt finish, the intelligent product choice is iQ Clever Dust.\u003c\/p\u003e\n\u003cp\u003eWith its effective powder to liquid consistency, Clever Dust instantly adds texture and body from the roots the moment it is applied without compromising the natural movement of the hair.\u003c\/p\u003e\n\u003cp\u003eFormulated with the oils, extracts and protein of the Amaranth plant, that have been proven to protect, strengthen and nourish human hair and free from sulphates or parabens, Clever Dust is the ideal way to add volume without compromising the health of the hair.\u003c\/p\u003e\n\u003cp\u003eBest used as a root-lifting pick-me-up boost at the crown on short hair, it can also be ruffled into the lengths of longer hair for a dishevelled, undone finish.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"iQ","offers":[{"title":"Default Title","offer_id":52777706029379,"sku":"084232","price":6.9,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/084232-2_d7435f25-9b8c-4503-b734-18b15af2ceff.jpg?v=1778497487","url":"https:\/\/www.astonandfincher.co.uk\/products\/iq-dust-it-clever-dust-10g-old","provider":"Aston \u0026 Fincher","version":"1.0","type":"link"}