{"product_id":"iq-hair-clay-125ml","title":"iQ Hair Clay 125ml","description":"\u003cp\u003eModern textured styles require control, definition and a finish that looks natural rather than over-styled. iQ Clay has been developed to provide strong, workable hold while maintaining a matte finish, making it ideal for creating structured yet natural-looking results.\u003c\/p\u003e\n\u003cp\u003eThis versatile moulding clay allows stylists to shape, define and rework the hair with ease, providing lasting control without excessive shine. The formula helps create texture and separation while maintaining flexibility, making it suitable for a wide range of contemporary styling techniques.\u003c\/p\u003e\n\u003cp\u003ePerfect for short to medium-length hair, iQ Clay is an essential styling product for creating textured crops, defined styles and controlled finishes that require reliable hold with a natural appearance.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eMassage a small amount evenly through dry or towel-dried hair and style as desired.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Benefits\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eStrong, workable hold for lasting style control\u003c\/li\u003e\n\u003cli\u003eDelivers a natural matte finish\u003c\/li\u003e\n\u003cli\u003eHelps create texture, definition and separation\u003c\/li\u003e\n\u003cli\u003eIdeal for short to medium-length hairstyles\u003c\/li\u003e\n\u003cli\u003eAllows styles to be reshaped and reworked throughout the day\u003c\/li\u003e\n\u003cli\u003eSuitable for textured, structured and natural-looking finishes\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eProduct Features\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSulphate Free: Yes\u003c\/li\u003e\n\u003cli\u003eParaben Free: Yes\u003c\/li\u003e\n\u003cli\u003eSilicone Free: Yes\u003c\/li\u003e\n\u003cli\u003eVegan Friendly: Yes\u003c\/li\u003e\n\u003cli\u003eColour Safe: Yes\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"iQ","offers":[{"title":"Default Title","offer_id":54617333334339,"sku":"05063","price":6.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/05063.jpg?v=1783501382","url":"https:\/\/www.astonandfincher.co.uk\/products\/iq-hair-clay-125ml","provider":"Aston \u0026 Fincher","version":"1.0","type":"link"}