{"product_id":"iq-silverising-hair-shampoo-300ml","title":"iQ Silverising Hair Shampoo 300ml","description":"\u003cp\u003eMaintaining bright blonde, grey and white tones between salon visits requires a shampoo that gently cleanses while helping to reduce unwanted warmth. iQ Silverising Shampoo has been developed to refresh lighter hair tones and support a cleaner, cooler-looking result.\u003c\/p\u003e\n\u003cp\u003eThis sulphate-free formula helps neutralise brassy and yellow tones that can appear in blonde, highlighted, grey and white hair. It cleanses effectively while helping to maintain softness, shine and manageability, leaving the hair looking brighter and more polished.\u003c\/p\u003e\n\u003cp\u003eIdeal for client aftercare and regular tone maintenance, iQ Silverising Shampoo helps prolong the appearance of fresh blonde, silver and grey results between salon appointments. For best results, use alongside iQ Silverising Mask as part of a complete blonde and grey haircare routine.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eApply to wet hair and massage gently into a lather. Leave for 1–3 minutes depending on the desired result, then rinse thoroughly. Repeat if required. For best results, follow with iQ Silverising Mask.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Benefits\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSilverising shampoo for blonde, highlighted, grey and white hair\u003c\/li\u003e\n\u003cli\u003eHelps neutralise unwanted yellow and brassy tones\u003c\/li\u003e\n\u003cli\u003eSupports brighter, cleaner and cooler-looking results\u003c\/li\u003e\n\u003cli\u003eSulphate-free formula for gentle cleansing\u003c\/li\u003e\n\u003cli\u003eHelps maintain softness, shine and manageability\u003c\/li\u003e\n\u003cli\u003eIdeal for maintaining blonde and grey tones between salon visits\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eProduct Features\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSulphate Free: Yes\u003c\/li\u003e\n\u003cli\u003eParaben Free: Yes\u003c\/li\u003e\n\u003cli\u003eSilicone Free: No\u003c\/li\u003e\n\u003cli\u003eVegan Friendly: Yes\u003c\/li\u003e\n\u003cli\u003eColour Safe: Designed for natural and colour-treated blonde and grey hair. Not recommended for other hair colours\u003c\/li\u003e\n\u003cli\u003epH: 5.5–6.5\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"iQ","offers":[{"title":"Default Title","offer_id":54617628737859,"sku":"05014","price":6.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/05014.jpg?v=1783510201","url":"https:\/\/www.astonandfincher.co.uk\/products\/iq-silverising-hair-shampoo-300ml","provider":"Aston \u0026 Fincher","version":"1.0","type":"link"}