{"product_id":"l-oreal-professionnel-serie-expert-metal-detox-shampoo-1500ml","title":"L'Oréal Professionnel Série Expert Metal Detox Shampoo 1500ml","description":"\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n    \u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" id=\"\" data-element=\"inner\" data-pb-style=\"TPCHAC4\"\u003e\n        \u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n            \u003cp\u003e\n                \u003c\/p\u003e\n\u003cp\u003eMetal Detox anti-metal cleansing cream shampoo gently removes excess copper from the hair after any colour, balayage or lightening service.\u003c\/p\u003e\n\u003cp\u003eMetal that can accumulate inside the fiber can create both a risk of breakage and can negatively impact colour results during colour, balayage and lightening services, because the copper inside the hair fibre can interfere with the oxydant. This means the oxydant may not be able to do its job properly.\u003c\/p\u003e\n\u003cp\u003eThis anti-metal cleansing cream gently cleans the fiber by removing the excess accumulation of metal particles. It helps to maintain colour vibrancy with beautiful shine. Hair is instanly smoother, softer and more nourished. This shampoo can also remove colour from the hair straight after the colour service.\u003c\/p\u003e\n\u003cp\u003eUNIQUE EXPERIENCE: The generous rich sulfate-free cleansing cream that transforms in a concentrated foam. Easy to rinse. \u003cbr\u003eADDICTIVE FRAGRANCE: A memorable citrus top associated with distinctive musky woods for a tech signature.\u003c\/p\u003e\n\u003cp\u003eFor optimal results, use after Metal Detox neutralizer and follow with the anti-deposit protector mask.\u003c\/p\u003e\n\u003cp\u003eThe 3-step professional in-salon protocol for up to 87% less breakage* and reliable colour results**\u003c\/p\u003e\n\u003cp\u003eStep 1: Metal Detox metal neutralizer pre-treatment neutralizes excess copper before colour, balayage or lightening service.\u003cbr\u003eStep 2: Metal Detox anti-metal cleansing cream shampoo helps to gently removes copper from the hair\u003cbr\u003eStep 3: Metal Detox anti-deposit protector mask helps prevent new metal particles from coming back.\u003c\/p\u003e\n\u003cp\u003e*Instrumental test: Metal Detox pre-treatment + technical procedure + shampoo + mask.\u003cbr\u003e** No impact on lift, and optimized colour uptake.\u003c\/p\u003e\n\u003cp\u003eHow to use: Apply evenly on wet hair after the colour service. Lather until rich foam is obtained then rinse. You may shampoo once to remove the colour or twice to cleanse. If you do a toner after the shampoo, it's not necessary to apply the Pre-Treatment again.\u003c\/p\u003e\n            \n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'Oréal","offers":[{"title":"Default Title","offer_id":52777993732419,"sku":"13580","price":26.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/13580-1_f43ba5dd-da04-4261-a741-c82f21bc97bb.jpg?v=1778497924","url":"https:\/\/www.astonandfincher.co.uk\/products\/l-oreal-professionnel-serie-expert-metal-detox-shampoo-1500ml","provider":"Aston \u0026 Fincher","version":"1.0","type":"link"}