{"product_id":"loreal-professionnel-majirel-high-lift-permanent-hair-colour-60ml","title":"L'Oréal Professionnel Majirel High Lift Permanent Hair Colour 60ml","description":"\u003cdiv data-content-type=\"html\" data-appearance=\"default\" data-element=\"main\"\u003e\n\u003cp\u003eL'Oréal Professionnel Majirel High Lift 60ml is a high-performance permanent hair colour range designed for professionals looking to achieve ultra-light blonde results in one step. Available in a variety of refined tones, including Ash, Violet, Ash Violet, Neutral, and Beige. Each shade is formulated to lift and tone simultaneously, neutralising unwanted warmth and enhancing brightness. Enriched with odour-trapping technology and a vegan formula, it ensures precision, comfort, and consistent salon-quality outcomes.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eVersatile Blonde Shades\u003c\/strong\u003e: Choose from a wide range of cool and neutral tones for custom blonde results\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eHigh Lift Technology\u003c\/strong\u003e: Lifts up to 3½ levels without pre-lightening\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eOdour Trapping Technology\u003c\/strong\u003e: Minimises ammonia scent for a more pleasant application\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eVegan Formula\u003c\/strong\u003e: Free from animal-derived ingredients, perfect for sustainable salons\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eCreamy, Professional Texture\u003c\/strong\u003e: Allows for smooth mixing and controlled application\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow To Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eMix in a 1:1.5 ratio with Majirel High Lift 30 or 40 vol developer (e.g. 60ml colour + 90ml developer)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eUse only non-metallic tools and wear disposable gloves\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eApply to dry hair using high-lift colour techniques\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eDevelop for up to 50 minutes depending on desired lift\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eEmulsify, rinse thoroughly, then shampoo with colour-safe products\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eDeveloper Guidance:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e30 vol (9%)\u003c\/strong\u003e: For up to 3 levels of lift – ideal for controlled lightening and tone precision\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e40 vol (12%)\u003c\/strong\u003e: For up to 3½ levels of lift – suitable for stronger lift on darker natural bases\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eMajirel High Lift 60ml gives colourists the flexibility to craft clean, modern blondes with depth, tone, and a smooth, lasting finish. Ideal for high-lift services without pre-lightening.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"L'Oréal","offers":[{"title":"Ash+","offer_id":53721558647107,"sku":"505HLASH","price":11.25,"currency_code":"GBP","in_stock":false},{"title":"Ash Violet","offer_id":53721558679875,"sku":"505HLAV","price":11.25,"currency_code":"GBP","in_stock":true},{"title":"Beige","offer_id":53721558712643,"sku":"505HLB","price":11.25,"currency_code":"GBP","in_stock":true},{"title":"Neutral","offer_id":53721558745411,"sku":"505HLN","price":11.25,"currency_code":"GBP","in_stock":true},{"title":"Violet","offer_id":53721558778179,"sku":"505HLV","price":11.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/9620\/0259\/files\/majirelhl60ml-0126_7e53d4b4-a211-4ada-9a05-1ca3cb4ad416.jpg?v=1778496386","url":"https:\/\/www.astonandfincher.co.uk\/products\/loreal-professionnel-majirel-high-lift-permanent-hair-colour-60ml","provider":"Aston \u0026 Fincher","version":"1.0","type":"link"}