There's nothing quite like that post-holiday glow. Whether your clients have returned from a week in the sun or are simply looking to recreate that bronzed, holiday look, they're often keen to make their tan last as long as possible.
As a beauty therapist, you can do more than deliver a flawless spray tan, you can become your clients' go-to expert for keeping their skin glowing long after they leave your salon. With the right aftercare advice and professional products, you'll not only improve your clients' results but also encourage repeat bookings and retail sales.
Here are our top tips to help clients maintain a beautiful, long-lasting tan.
1. Start with Healthy, Hydrated Skin
A long-lasting tan begins with healthy skin. Encourage clients to moisturise daily before and after their holiday or spray tan appointment. Well-hydrated skin sheds more evenly, helping to prevent patchiness and extend the life of their tan.
For professional spray tanning, preparing the skin with the correct pre-treatment products can also improve the final result.
Salon favourites from Aston & Fincher:
2. Recommend Gentle Exfoliation
Once a tan begins to fade, clients should avoid harsh scrubs that strip colour unevenly. Instead, advise gentle exfoliation every few days to encourage an even fade and prepare the skin for their next tanning appointment.
For clients ready to remove an old tan before reapplication, a professional tan remover can make all the difference.
Recommended products:
3. Keep Skin Moisturised Every Day
Daily moisturising is one of the simplest ways clients can prolong their glow. Dry skin naturally sheds faster, taking the tan with it.
Suggest fragrance-free body lotions where possible and remind clients to pay extra attention to naturally drier areas such as elbows, knees and ankles.
4. Advise Clients to Avoid Long Hot Baths
Hot water, long soaks and frequent swimming can all speed up fading. Recommend lukewarm showers instead and encourage clients to gently pat their skin dry rather than rubbing vigorously with a towel.
Small lifestyle changes like these can help keep their tan looking fresh for days longer.
5. Book Maintenance Appointments
For clients who love maintaining a bronzed look all year round, encourage regular spray tanning appointments every 7–10 days, depending on their skin type and lifestyle.
Offering loyalty schemes or package deals can help build repeat business while keeping clients glowing throughout the season.
Retail Opportunity: Help Clients Top Up Their Glow at Home
Retail products are an excellent way to support your clients between salon visits while creating additional revenue for your business.
Consider stocking products such as:
By recommending retail products that complement your salon treatments, you give clients the confidence to maintain their results at home while reinforcing your expertise as their trusted tanning professional.
The Finishing Touch
Great tanning isn't just about achieving beautiful colour on the day, it's about helping clients enjoy that healthy, radiant glow for as long as possible.
With expert aftercare advice, high-quality professional products and carefully chosen retail recommendations, you can enhance your clients' experience, improve treatment results and increase retail sales at the same time.
Explore Aston & Fincher's full range of professional tanning solutions, accessories and retail products to keep your salon stocked with everything you need to help every client glow with confidence. Available online or at your local Aston & Fincher Store.
