iQ is the intelligent choice for hairdressing professionals seeking a high-performing solution for salon-quality results. Developed with the needs of haircare experts, salons, freelancers, and students in mind, the iQ range covers a full spectrum of haircare and styling essentials. From shampoos and conditioners to sprays, serums, and masks, every product is designed with efficacy at its core and enriched with nourishing ingredients like Amaranth to deliver tangible benefits clients can see and feel. 

The iQ collection includes a wide variety of shampoos, conditioners, treatments, and styling products to support diverse hair types and services. Whether you're looking for clarifying cleansers, moisturising treatments, volume-boosting formulas, or styling aids such as mousses, sprays, and pastes, iQ offers a reliable and results-driven toolkit for hair professionals. With a signature scent and sleek packaging, the brand also helps salons present a polished and professional image to clients. 

Trusted by professionals across the UK, iQ combines performance with value, making it a smart addition to any salon’s backbar. Shop in-store or online at Aston & Fincher and enjoy access to exclusive offers, professional-grade products, and convenient delivery options. Selected ranges also include vegan-friendly and restorative formulas to meet the evolving demands of modern haircare.