L'Oréal Professionnel Série Expert Keratin Alpha Sleek Shampoo 300ml is a professional sulfate-free shampoo designed to smooth, strengthen and control frizz-prone hair. Formulated with Keratin Sleeker technology and amino-acid chains, this advanced salon shampoo gently cleanses while reinforcing the hair fibre, helping hair feel smoother, softer and easier to style.

With its luxurious ultra-creamy texture, the formula works to reshape hair keratin and control unwanted volume, allowing stylists to achieve sleek, polished looks with greater ease. When used as part of the complete Keratin Alpha Sleek routine, the system helps reprogramme hair for up to two weeks of frizz control while improving manageability and shine.

• Sulfate-free professional shampoo that gently cleanses the hair fibre
• Formulated with Keratin Sleeker technology and amino-acid chains
• Helps smooth hair and control frizz and unwanted volume
• Improves softness and shine from the first use
• Helps protect hair from breakage while reinforcing keratin
• Reduces styling time and enhances manageability
• Suitable for all hair types

How to Use 

• Apply evenly to wet hair at the backwash
• Gently massage into the scalp and lengths to create a rich lather
• Distribute through mid-lengths and ends to begin smoothing the fibre
• Rinse thoroughly
• Repeat if necessary for optimal cleansing and smoothing results
• Follow with Keratin Alpha Sleek treatment or mask for enhanced frizz control and smoothness

Ideal for professional hairdressers and stylists, this smoothing shampoo helps create sleek, controlled styles with long-lasting softness and shine.

Delivery Info: Aston & Fincher works with our suppliers to ensure your orders are complete and delivered safely and on time. We offer standard delivery times of 1-3 working days, though it will usually be the next day. Any delivery queries, please email us on businessservices@afteam.co.uk or call 0345 201 0825

Free delivery applies to baskets with a value of £50+ ex. VAT (£60+ inc. VAT), to UK mainland addresses. It excludes furniture and exceptional items; we will contact you in these cases.

During our online VAT Free promotional period, free delivery applies to baskets with a value of £83.33 ex VAT, which is the same as £100+ inc VAT.

Furniture and Special Order Deliveries: Furniture and special-order items have different times based on availability and production hours. Please contact us for any queries.

Lead-times are therefore given as a guideline only. You will be advised of lead-times on placement of order, but if items are required by a specific date, please contact us before placing orders online.

Once an order has been placed, it can take up to 5 working days for Aston & Fincher to receive the manufacturer's production confirmation. This will have an approx. date of dispatch from the manufacturers.

At this stage, Aston & Fincher will contact you to give you an estimated delivery date to the UK.

For more information, please refer to the Terms and Conditions