Big changes are here for iQ Haircare.
The new iQ Haircare has arrived, delivering professional-quality haircare that doesn't come with a premium price tag.
With a fresh new look, an expanded range and more targeted solutions than ever before, iQ makes it easy for salons to achieve exceptional results while offering clients incredible value. From backwash essentials to retail must-haves, every product has been developed to provide high-performing results at a price that makes professional haircare accessible to everyone.

More Products. More Results. More Value.
The refreshed iQ range now offers even more ways to care for every hair type and concern.
From colour care and moisture to repair, scalp health and styling, iQ makes it easy to create tailored routines and recommend products with confidence.
New additions to the range include:
With more products to choose from, salons can create personalised haircare routines while giving clients access to affordable professional solutions they'll want to repurchase.
Easy-to-Recommend Haircare
The new iQ range is organised around the results clients want most, making recommendations simple and effective.
Whether they're looking to:
- Keep colour vibrant
- Brighten blonde hair
- Restore moisture
- Repair damaged hair
- Improve scalp health
- Boost volume
- Add texture
- Create smooth, glossy finishes
There's an iQ solution designed to deliver professional results without stretching their budget.
Designed for Salons. Priced for Everyone.
Available in both professional backwash and retail sizes, iQ works effortlessly behind the chair while creating valuable retail opportunities at the front of salon.
The premium packaging creates strong shelf appeal, while the accessible pricing helps make professional haircare an easy recommendation for every client.
With hero products including the popular 10 in 1 Mist, Clever Dust, Gloss Lock Spray and Moisture Mist, salons can offer clients products that deliver visible results at a price that feels too good to ignore.

Brilliant Results. Incredible Price.
The new iQ is more than a new look - it's a smarter way to experience professional haircare.
Combining salon-quality formulations, an expanded range and exceptional value, iQ delivers the results professionals expect and the affordability clients appreciate.
Beautiful hair shouldn't come with a premium price tag. With iQ, it doesn't have to.
Discover the new iQ range online or visit your local Aston & Fincher store today.