As the pandemic turned everyone’s hair care regimes upside down, Fudge realised that they needed to maintain that salon fresh blonde feel, for longer. There’s no wonder that post pandemic, we’re trending towards low maintenance blondes and softer, warmer tones. It’s all about easy-to-manage colour! Think balayage, highlights, lowlights, and semi-permanent colours that fade away over time, and say goodbye to harsh, obvious regrowth.
Whatever your client’s blonde colour age or stage, make sure to wash, treat & style that post-salon hair with the innovative Fudge Professional All Blonde range. We know too well just how easily hair can become damaged, so Fudge have also infused their entire All Blonde range with Opti-PLEX™ Technology to help strengthen blonde hair from within, while you wash.
How to use
Step 1:
Whether you want to prevent colour fade or boost your client’s blonde, Fudge Professional All Blonde has the option of two shampoos to use, depending on the desired results: